A new study commissioned by Microsoft is about, of all things, googling yourself. I guess that if someone had used the phrase “binging yourself” there may be laws about that in many states but the irony of this is not lost on me. At any rate, the study shows that there aren’t as many people keeping an eye on what their personal online reputation looks like. Consider the people who are googling other people as a part of their job (ie. human resources types) this could be something that comes back to bite you.
The numbers come from a December survey commissioned by Microsoft on the subject of online reputations. The survey polled about 2,500 consumers and recruiting personnel in the US, UK, Germany and France, and was just released to coincide with today’s International Data Privacy Day.