There is evidence that small business is starting to see the value of social media for their operations. As it has been with search marketing it is likely that a majority adoption of the practice will take a considerable amount of time but it looks like the movement is underway, to a degree.
So why not announce that “Small Business is Using Social Media!”? Well, that would imply that there is widespread adoption of the discipline which, at this point in time, just isn’t true. A study conducted by Sage Software and AMI-Partners is covered over at eMarketer and while it’s interesting, it’s no coming out party for small business and social media across the board.


It was only a matter of time before the lawyers jump on the Twitter Express. While might suspect that some big Hollywood celeb would be the one concerned with having their image “abducted” on Twitter it instead goes to a veteran Major League Baseball manager, Tony LaRussa of the St. Louis Cardinals.
Last week Yahoo
Yup, that’s a B as in billion. Just when you think the newspaper industry can’t take another hit it gets hit with a haymaker.
If you are in the social media space you would look at this headline and ask “What is he smoking?” There is no way that most people don’t produce many tweets because how else can the tweet stream be more cluttered and crowded than the start of the New York City Marathon?
Traditional marketing avenues continue to take punishment in ways never seen before. Of course, we all know about newspapers and the trouble they are having. Now, it’s time for another stalwart of traditional small and medium business advertising, the Yellow Pages, to take more of a beating.







