I wanted to put the new rendering of the once iconic brand of America Online (AOL) as the headline just to see how it looks. It looks….weird. Below are some of the pictures from All Things Digital of how this new look will happen for the Aol. once it is officially cast overboard by the Time Warner mother ship. OK, so thrown overboard is bit harsh. How about pushed out the door with a resounding “Don’t let the door hit ya in the a#$ on the way out”?
My thoughts on the logo? I don’t get it. Why do you now go lower case with a period? I suppose it’s to help you see the new AOL (sorry Aol. or do I have to wait for the cord to be cut? I’m confused.) Fortunately, Aol. Ceo.Tim Armstrong will clear it up for us.