Publications Taking ‘Pay to Play’ to Heart

EconomistThere has been much talk about the survival of the traditional media in the online era. Magazines have avoided much of the focus as it relates to the transition to their online presence. Why? It’s likely because magazines are not a daily publication that has its weaknesses exposed by the more “real time” acquisition of information that the social web and search engines (to an extent) can provide.

Recently though there has been fallout in the magazine industry, as the venerable Conde Nast dropped some major publications. Along those lines major papers in the UK have introduced their version of having to pay for content. The latest and probably most recognized name to join the ‘pay-wall’ fray is The Eonomist. The Guardian reports

Twitter Talks To Google and Microsoft About This Data Thingy

twitter-birdWe don’t need to go over just how valuable the data that Twitter gathers on a minute to minute basis can be to the world as a whole. We can sit and bemoan the fact that the search capability leaves something to be desired, however. Of course, when it comes to Twitter the discussion wouldn’t be complete unless you discussed how they plan to make money other than getting large VC dollars based on big valuations.

So Kara Swisher over at BoomTown reports that Twitter is talking with Microsoft and Google separately about how the two search giants can get their engines on a full feed of the Twitter fountain that is the real time reflection of what many people are doing and recommending.

Now See PDF’s PDQ in Google Results

PDFTraditionally, PDF’s and search engines have not gotten along as well as most would like. While being indexed is not the problem it once was there have been difficulties in the rendering of those PDF’s from the SERP’s (search engine results pages).

Google today has moved closer to true harmony between the PDF and engine environment by introducing the Quick View link that is now applied to an increasing percentage of the PDF’s now indexed by Google. The official Google blog tells us

Android to Make Waves by 2012

AndroidThis is interesting timing for me personally regarding the release of a report from Gartner regarding its predictions for the future of smart phones once Android finds its stride. I have noted here before that I am a BlackBerry Storm user on the Verizon Network and I am underwhelmed. I like the network and chuckle regarding the AT&T lapses in service that I hear iPhone users gripe about. At the same time the Storm is just not that great.

It’s so ‘not that great’ that I went out and bought a 32GB iPod Touch just so I could enter the world of apps. At the same time Verizon announced its offering of Android phones in the near future. I got a little giddy at the thought of having the Touch for Apple apps and then the Android phone for all things Google because I suspect that the offering will be on par if not better than Apple’s.

Social Media and Content Discovery: A Growing Relationship

Social Media CollageWhile the commercial Internet age is in its teens according to linear age it has some difficulty focusing. Just when users are getting used to a world that is search engine centric there comes along the social web or social media or social networking or social (insert your word here) to truly change how people make sense of the sheer volume of data on the Internet. This change or movement toward the social web is happening at an ever increasing rate and creates opportunities as well as difficulties for those who are trying to harness this power for business.

Nielsen reports at its blog in a post from Jon Gibbs, VP Media Analytics

Google at Its Minimalist Best?

google-logoGoogle is well known for many things to many people. Of course, search comes to mind. Then there’s e-mail and apps and on and on and on. Finally, there is the concern of world domination but that’s at least a year or two away so we can all breathe easier.

One design element that Google has been both famous and notorious for is its minimalist look, particularly on its home page. The simple search box and Google logo are as much a part of the Google brand and image than anything it actually does. Maybe that’s why it’s the most recognizable brand on the planet.

TechCrunch brings to our attention Google’s attempt to be even more minimalist if that’s possible.

Yahoo! Turns Yellow in India

FinaltimesindiayahooYahoo! Is busy rebranding itself around the world. There is plenty of money being pumped into the effort and apparently some research as to how to grab someone’s attention. In India at least it looks like you need to be on the front page and really bright! Maybe this technique should be considered by the poor newspaper industry here in the United States. I think I would have to at least give some attention to a cover that was this bold. In what appears to be a relatively slow news day we find TechCrunch bringing this ad to our attention.

India’s largest English-language newspaper, the Times of India, has an interesting print edition front page today – a huge yellow advertisement for Yahoo’s It’s You campaign first announced last month.