Aspiring Doctors May Have Knowledge but Aren’t Always Smart

DoctorSocial media has become the newest and possibly best way to expose just how stupid people can be. Last week we talked about the rocket scientist burglar who left Facebook’s equivalent of breadcrumbs to his front door. Hey, he is 19 years old and probably not the sharpest knife in the drawer anyway so maybe it’s not that unusual (actually it is but for this post we’ll say it). Well, let’s jump to the other end of the spectrum and find out just how stupid aspiring doctors can be when it comes to social media.

Yup, that’s right, doctors. Those people who need to go to school forever so they can carry huge loans into the workplace and then hopefully help us regular human beings stay healthy. According to an article by the BBC there appears social media shows no discrimination when it comes to exposing stupidity

Old Phones Still Need New Ads

Old Cell PhoneAll of the talk these days is about smart phones. The iPhone, BlackBerry and Android’s of the world often get the bulk of the media attention but there’s more to the mobile market. AT&T is seeing that as it is now enabling non smart phone users who use ‘older’ phones to see some of the same local advertising that the smart phone people do. Personally, I am not sure if this is a blessing or a curse for those legacy phone users but that’s not for me to decide.

ClickZ reports on some information passed along at the Mobile Ad Summit in New York as Matt Crowley, CMO, AT&T Interactive talked about this approach

AT&T Interactive has completed development of a WAP application that will open up ad opportunities for search listings seen by non-smartphone users at

Is This Recession Over Yet?

RecessionWe appear to be caught in a rut as of late. No one wants to make a definitive statement as to whether or not the recession / slow down / depression / aberration or whatever we call this thing is over or not. Depending on who you talk to we can either be on the edge of a recovery or the edge of a cliff. Is there a way to tell if this dark economic time is seeing some light at the end of the tunnel?

About 1 in 4 Users of Twitters Use Access Apps

Twitter Bird GoofyThis is one of those chances for our readers to help with an informal survey of sorts. According to a report issued by Crowd Science and reported over at the GigaOm blog, 27 % of Twitter users access the service via a third party application like TweetDeck, Twhirl etc. etc. If you would be so kind we would like to hear how you access Twitter. If you use a third party app let us know which one and why. If you don’t use an app let us know and why. Why are we asking these questions? We’re just curious, I suppose.

Don’t Take Facebook’s Word for It, Let Nielsen Help

Facebook IconFacebook is taking steps to help advertisers understand just how valuable advertising on Facebook can be. While there has been some discontent in the advertising community re: Facebook’s effectiveness as an advertising vehicle the Wall Street Journal tells of the new alliance Facebook has with Nielsen. Under the partnership, Facebook will begin polling its users about some of the display ads it runs on its site, such as a banner promoting a movie release.

Facebook will provide that data, including responses from those who didn’t see an ad, to Nielsen, which will package it for advertisers, say the companies.

Facebook COO Sheryl Sandberg gets one thing that is important for sure when it comes to advertisers and data

Newspaper Publishers Half Way Sure About Paid Content Success

Pay for ContentSo the big guys like Rupert Murdoch and Barry Diller have already told us that paid content for newspapers is the wave of the future. Of course, when these two titans of the media world say jump the rest of us mere mortals are supposed to enthusiastically yell “How high?!” While, these guys have been right more often than not the rest of their industry peers aren’t so sure about paid content being the best things since colored ink for the newspaper industry.

The Center for Media Research is reporting

According to a survey conducted for the American Press Institute, reported in Media Buyer/Planner, more than half of newspaper publishers believe readers will pay to access online newspaper content. 51% of publishers say they believe they can successfully charge for content, while 49% either aren’t sure or believe paying for content will not work.

Social Media Stupid Human Tricks are Funny

BurglarIn the recent past we talked about how job seekers often do themselves more harm than good in the realm of social media. The responses we got mostly spoke of the younger crowd not being fully aware of what kind of digital fingerprints they were leaving all over the Internet. As a subject for another post maybe at another venue I think that we shouldn’t restrict that accusation to the Millennial’s alone based on some of ridiculous stuff I see some of my peers put in their social media musings.

Anyway, this particular gaffe may make the Top Ten List of how not to use social media. As reported by The Journal of Martinsburg, WV

Jonathan G. Parker, 19, of Fort Loudoun, Pa., was arraigned Tuesday one count of felony daytime burglary.