Do you know VABeachKevin? He’s a guy on Twitter who might answer your question if you’re confused about a product from Omniture. Funny thing is, he doesn’t work for the company. He’s just a guy who likes the product and likes to share what he knows. He’s a brand evangelist and his word is worth more than ten tweets from a salesman on the company Twitter.
Brian Watkins of Adobe has an interesting new webcast available that talks about how you can get your own VaBeachKevin, because seriously, we all need at least one like him.