In real estate, location is everything and according to a new survey by Monetate, it’s pretty important in ecommerce, too.
The EQ3 2012 edition of the Ecommerce Quarterly has some pretty interesting information about how people from different states shop online. Get this, of the top five states that drive the most ecommerce traffic, none of them have the highest conversions. What’s that all about?
My fellow Californians are responsible for the largest amount of ecommerce traffic on the net. What does that say about us? That we dream big? We love to shop? We have a lot of spare time on our hands?
Folks in Wyoming are barely shopping online at all. Maybe they’re too outdoorsy to spend time looking for new DVD releases on Amazon.