Black Friday’s loss will be Cyber Monday’s gain. According to CouponCabin, 47% of Cyber Monday shoppers said they’ll spend more money online than they will in-stores for the rest of the holiday season.
29% said they’ll be doing their online shopping using a smartphone or tablet.
The bad news for brick stores is that 42% of smartphone owners plan to scope out gift items on Black Friday but they won’t be spending their cash. Instead, they’ll buy those same items online at a Cyber Monday discount.
How much cash?
$1-$100 – 39 percent
$101-$500 – 54 percent
$501 – $10,000 – 6 percent
Jackie Warrick, President and Chief Savings Officer at CouponCabin.com says,