The guy who invents a transporter beam that instantly delivers any size package anywhere for free will rule the world.
Today, Sears and Kmart announced an upgrade to their Shop Your Way membership program that sounds incredibly familiar – free 2-day shipping on “mailable items” for $79 a year. I’ve always thought $79 was a lot to fork over ahead of time in order to get fast, free shipping but at least with Amazon, you get free movie downloads and ebooks as a bonus.
What’s Sears offering? How about double points on qualifying purchases. Every 1,000 points equals $1 off a future purchase, so it sweetens the pot a little. Then they add in the promise of all kinds of exclusive deals and bonus opportunities. In other words, they’ve turned shopping at Sears and Kmart into a game. The goal? See if you can earn back the $79 you spent without breaking your budget.
















