Podcasting Just a Bubble?

Heather Green looks at whether podcasting is just a bubble…

28% of the people surveyed were aware of podcasting, but only 2% actually listened to podcasts.

Yahoo doesn’t seem to think podcasting is just a passing fad, and I don’t either. I’m just not sure where the money is going to come from? Adam Curry has ads and promo’s in his podcast, but I only put up with them because of the quality of his show. Not many other podcasts will have that luxury.

Hat-tip Adverblog.

LookSmart Unveils 161 New Vertical Search Sites

In an effort to position itself as the leader in vertical search, LookSmart has announced the launch of 161 new vertical search sites in a variety of categories.

In total, LookSmart’s 181 vertical sites fall under the following 13 categories: Auto, Music, Education, Food, Home Living, Money, Health, Cities, Sports, Recreation, Travel, Tech and Games, and Style. LookSmart aims to provide consumers with essential information for passions, needs and repetitive tasks encountered in everyday life.

I have to admit that at first glance, the link tunneling used to narrow down each vertical, appears to work very well. After tunneling thru “Auto” to “Luxury Autos” to “Acura RL“, I was presented with relevant results and some neat refining options.

Could this be the model LookSmart has been searching for? (pardon the pun).

Bill Gates Comments on Google

SmartMoney has some choice comments from Bill Gates…

Gates said excellent people work at Google, based in Mountain View, Calif., but he said the state of Internet content search remains terrible compared to what the industry can achieve.

He also said the company has no intention of trying to acquire Google or any another major player in the Internet-search category, the paper reported.

“We do not fear Google, but there is intense competition between us”

“We do not fear Google”…I guess he missed the Sunday-school class on David and Goliath then.

Check Airline Info with Google

CNet has details of how you can use Google to check flight information.

Users can type in two different cities, or airport codes, in the Google search box to bring up two boxes for entering departing and returning flight dates. Below those are links to several travel Web sites including Expedia, Hotwire and Orbitz. Clicking on one of those links leads directly to flight options on that site.

Google Loves Open Source

eWeek interviews Chris DiBona, Google’s open source program manager, and learns about the company’s passion for open source.

Highlights include…

“Google has no plans to release an operating system or an office suite.”

Within the company itself, “most Google developers use Linux desktops.” It’s not just the technical staff that is Linux and open-source users and supporters. It comes from the top.

Sergey Brin and Larry Page, Google’s founders, are both “passionate about open source” according to DiBona.

Google has also been supporting open source by encouraging students to develop it. The most prominent example of that was its $2 million “Summer of Code.”

Google has donated $350,000 to a joint open-source technology initiative at Oregon State University and Portland State University.

The Top Halloween Costumes According to AOL

Proving that you don’t have to launch a new product to make a press anouncement, AOL sends word of the top Halloween costumes this year.

The top 10 costume searches on AOL Search for Halloween 2005 are:

1 Star Wars Costumes
2 Pirate Costumes
3 Tinkerbell Costumes
4 Fairy Costumes
5 Wonder Woman Costumes
6 The Incredibles Costumes
7 Power Rangers Costumes
8 Yoda Costumes
9 Police Costumes
10 Alice in Wonderland Costumes

UPDATE: It’s now 2006, what are the top Halloween costumes for 2006?

1 Pirate Costumes
2 Disney Costumes
3 Indian Costumes
4 Little Red Riding Hood Costumes
5 Star Wars Costumes
6 Playboy Bunny Costumes
7 Tinkerbell Costumes
8 Fairy Costumes
9 Geisha Costumes
10 Gypsy Costumes

Search, Aggregation, Distribution to Hit $59.6B by 2008

Head over to MarketingVox for details on just how big the information industry will grow.

Revenue projections for 2005 are $37.6 billion, with information industry growth of 18 percent in 2005 and a 17 percent compounded annual growth rate from 2005 through 2008.