Google Victim of Press Release Spam/Scam?

Don’t think this is real, do you? :-)

MOUNTAIN VIEW, Calif. – September 15, 2005 – Google Inc. (NASDAQ: GOOG) announced today its plans to enter the lucrative adult content market with a new search engine that will be kept separate from its main line of search services.

Called Grotica, the new service uses sophisticated image processing tools to automatically categorize still photos and movies according to subject matter and degree of explicitness. Google’s powerful keyword search functions have been further enhanced for this application with over 3000 synonyms for anatomical terms and erotic activities.

When users visit Grotica.com they will be able to specify a plain language description of the material they are searching for, or point the search engine to an existing image containing similar content. Grotica will then use a proprietary ranking algorithm to return the most relevant hits.

Google Will Tell Webmasters if they Break Guidelines

Nick W reports that Google is testing a pilot program that emails webmasters to warn them about pages that contain techniques that violate their guidelines.

Dear site owner or webmaster of [url removed],

While we were indexing your webpages, we detected that some of your
pages were using techniques that were outside our quality guidelines,
which can be found here: [link]
In order to preserve the quality of our search engine, we have
temporarily removed some webpages from our search results. Currently
pages from [url removed] are scheduled to be removed for at least 30 days.

Full letter at Threadwatch.

Yahoo Unveils Instant Search Feature

Via CNet

Yahoo is set to launch a new beta feature on its search Web site on Thursday. Called Instant Search, the feature interprets what a search is likely to be as the user is typing and automatically displays what it deems the most relevant result. In many cases, instant answers will be provided in the form of Yahoo Search Shortcut results. The optional feature automatically corrects spelling, as well.

Danny has more.

Yahoo Launches New Email Interface

Charlene Li is raving about Yahoo’s beta launch of its new web mail client.

Anyone have a spare invite?

Google Wins First Round of Dr. Lee Battle

According to Google’s Associate General Counsel, Nicole Wong, the company has won a ruling that will allow Dr. Kai-Fu Lee to immediately begin work.

The war is not over yet, as CNet explains.

Hat-tip Dr Steven Gelbard

Google Does Blog Search

Is this the end for Technorati, Feedster et al? Google has today announced the launch of Blog Search.

Blog Search includes content from blogs all over the web (in other words, not just from our own service, Blogger). And we’re continuously adding new content, very nearly in real time. That way you can find commentary on breaking news as it’s being created by millions of individuals. Or get the latest take on the premiere of a new TV show.

SEO Outperforms PPC

According to a new iProspect study, SEO realizes a higher ROI than PPC.

iProspect President, Robert Murray commented on the findings, ”Three times as many marketers who outsource the management of their natural search engine optimization and also participate in pay per click advertising recognize a higher ROI from SEO than from PPC.