Marketing Pilgrim's "Infographics" Channel

Marketing Pilgrim's "Infographic" Channel is sponsored by Avalaunch Media. Avalaunch has created many of the most viewed infographics on the web and knows the intricacies of how to build a viral campaign. Avalaunch Media generates the idea, conducts the research, designs the infographic, and seeds the promotion in all the right places. Then, you sit back and watch your popularity take off. When you think Ideation, Research, Design and Promotion, think Avalaunch Media.

A Guide to Successful Event Marketing [Infographic]

The folks over at HubSpot are usually talking about ways to generate leads online but it appears that they are well aware of other ways to generate leads.

One way is to put on an event. To be sure, this kind of activity is no simple matter and, in fact, many have gotten themselves into an event marketing situation where they realized that they have bitten off a bit more than they could chew.

So HubSpot, off the heels of their Inbound Marketing Summit, put together an infographic to help guide you through the process of event marketing.Enjoy.

SEO Audit in 20 Minutes [Infographic]

InMotion Hosting has put together an infographic that tackles one of the most necessary yet under-utilized aspects of Internet marketing: the SEO audit. It’s under-utilized for the simple reason that many people don’t understand the importance of taking this step before moving forward with any SEO activities. Oh and they don’t want to spend the money to have it done, either.

The trouble is that if you don’t invest to know what’s working or not for your SEO efforts then you may end up “fixing” something in the process that was actually working.

SEO’s face this dilemma with clients all the time because they are fighting uphill in many cases due to the wonderful reputation the SEO industry enjoys amongst the uninitiated. Of course, some of that skepticism is well deserved but let’s not nit-pick!

Now doing all of this in 20 minutes if you don’t know what you are looking for? Not likely but, hey, it sounds nice. Click through to check this out.

Is E-mail Dying? Teens Check In

E-mail is one of those Internet marketing elements that creates a lot of conversation. That conversation not only takes place with customers who receive e-mails but also amongst marketers who wonder as to the viability of e-mail for the future.

E-mail marketing provider AWeber asked one of the most important groups with regard to the future of e-mail: teenagers. Most immediately assume (remember to never assume because of the potential consequences) that teens have no interest or even understanding of e-mail. On some levels that may be true but from the findings it looks like they are not ready to dismiss it both now or for the future.

Here is a preview of the infographic outlining their findings. Click through to see the rest.

Google’s Biggest Gamble [Infographic]

There was some serious debate as to whether this particular infographic would see the light of day here at Marketing Pilgrim.

It’s an interesting study on the power of information as a way to promote your business. You see, the infographic is very compelling and the title “Google’s Biggest Gamble” fits well with Google’s apparent roll of the dice in the purchase of Motorola Mobility for $12.5b.

So what’s the downside? The infographic was created by an online casino. To be very clear, we are not promoting or condoning online gambling. The whole industry and its legality is a political hot potato. What is interesting though, is the power of information to promote whatever it is you have to promote.

So check this out but remember that we appreciate the data but are queasy with the source. What’s your take? Can you “pretty up” an otherwise controversial subject by providing a strong presentation of data that many would find interesting?


How Folks Are Using Twitter [Infographic]

We are always interested in opposing views. Last week we posted about how some have found that Twitter may have more bark than bite.

Now a survey conducted by Lab42 and shared over at Mashable paints a a more interactive picture of Twitter users. Granted it’s just 500 users but hey, in this day and age who needs more than a few responses to draw conclusions about what works and what doesn’t? Take a look.

Voltier Creative

Top 14 Infographics for Internet Marketers

Last year, Andy Beal did a post giving our readers a glimpse at the top Internet and social media marketing infographics he found.

So my question is: Why mess with success? Here is an updated list for 2011 with many great infographics from around the web including an updated version of our Infographics Channel sponsor, Voltier Creative’s “DIY Infographics Production.”

Enjoy the list and give the gift of infographics to your peers. They’ll love you even more than they do now!Be sure to click on the Continue Reading link to see all of these great sources of Internet and social media marketing information.



Is Silicon Valley Pay Really THAT Much Better? [INFOGRAPHIC]

I get that finding out that you may not be making at much at your job as others is not the best way to kick off a Monday morning at work but at least you have a job, right? And for those of you looking there is hope out there but would running off to Silicon Valley to chase a “dream job” be worth the effort?

This infographic created by Focus and shared by SAI gives some insight into the harsh realities of how that Silicon Valley salary matches up to other areas of the country. If for nothing else, take a look at the rent and home price comparison to make you kiss the ground you are working on (at least for today). Note: We put a little extra focus on the marketing money for you to see right away.