I will be really honest with you here. I hate the idea of writing this post.
Why? Well, I have been wanting to get away from Facebook for a while now and it seemed to be getting easier and easier since most “innovation” that was coming from the social media giant was geared toward advertiser experience and not end user experience.
That is until the latest release of Nearby, the local search / discovery feature that is rolling out to Facebook users for both Android and iOS devices. Couple that with an Android app that actually works much better (just released) and I may have to consider sticking around. Crap!
So why the change of heart? Well, Nearby makes sense and it provides useful information. Even in my little town I ‘discovered’ things I was completely unaware of (it should be noted I don’t get out much unless it’s to an event related to my kids so be mindful of that as you read) and the presentation of the information was easy to read, manageable and made sense. Crap!
Here is a really big screenshot to give you an idea