Toys R Us cashiers can take comfort in knowing they’re not the only ones slogging through the holiday madness. The folks at IBM Coremetrics are at their desks, turning out data as fast as they can.
So far, they say this Thanksgiving 2011sales were up 39% over last year and that it was a “banner shopping day” for online retailers.
Mobile traffic to online retail sites was also good with 15.2% of consumers using a device to log-on. That’s up 6.45% from 2010.
11.09% represents the number of folks using their mobile device to actually buy items and that’s also up from 4.25% in 2010.