Mobile and video are two of the most popular words in digital marketing these days. They’re also two words that strike fear in the hearts of many. I think it’s because they sound so technical. There’s equipment involved and sound. Why bother with all of that when you can slap a funny cat image on a Facebook post and call it a day?
Here’s why, because Facebook isn’t going to get you very far these days. Video, especially video on mobile is where it’s at and lucky for you there’s still plenty of room for newbies.