The NYTimes.com is seeing 64% more traffic to their site ever since they stopped charging to access the site this past September. The site was converted to free access when they took away what they called TimesSelect. According to comScore, that move gave them an extra 7.5 million readers worldwide. This was as measured from the end of August through the end of October (November numbers are not out yet). Monthly pageviews went up 52 percent also – to 181 million.
TimesSelect was $49.95 a year, or $7.95 a month and free to print subscribers, teachers, and students. The Times is making its archives from 1987 to the present without charge, and public domain years from 1851 to 1922. Other years will be mixed with some content free and some paid.