Marketing Pilgrim's Reputation Channel

Marketing Pilgrim's Reputation Channel is sponsored by Trackur.

Journalists abusing Google’s “Right to Be Forgotten” Process?

Google is struggling with the European “right to be forgotten” process.

Journalist abuseBlah, blah, blah.

It’s learning as it goes.

Blah, blah, blah.

Has approved 53% of removal requests.

Blah, blah, blahdidy blah.

Claims journalists are trying to abuse the system.

Blah, bl….wait, what?

Yep, buried among Google’s continuing gripes about trying to implement the controversial European ruling is this:

Google said it had rejected a number of requests made by journalists, who wanted links to articles at publications where they no longer worked to be taken down, according to the company’s statement.

You don’t say.

Why in the world would they want to do that? Unless, they’re just trying to get their former employer’s content kicked out of Google. You know, so that their new boss benefits from less competition.

Grab a copy of @AndyBeal’s Repped book for just $0.99! Ends Friday!

Repped: 30 Days to a Better Online ReputationIf you’ve not already picked up a copy of Repped: 30 Days to a Better Online Reputation, I have good news for you. The Amazon bestseller is on sale for the Kindle this week and is just $0.99!

Knowing how savvy you are, I know you won’t just take my word for it, but these folks agree, it really is a valuable guide to managing your reputation online:

 

Get 50 minutes of online reputation management advice from @AndyBeal for free!

Last week I had the pleasure of sitting down with Martin Brossman to discuss online reputation management for individuals and small businesses.

Martin is a passionate social media and small business coach and so had some great questions for me.

The video is 50 minutes long, and I don’t hold anything back.

Some of my favorite discussions in the video are outlined below:

About LinkedIn: “I don’t even ask for someones resume any more I usually ask can you send me your LinkedIn profile. It gives me a little bit of social proof”
Time Mark: 07:30 – Direct link to this location:
http://youtu.be/hmOY2ZquKWM?t=07m40s

My attempt to define the Hummingbird update and how it relates to Google reputation management.
Time Mark: 10:56  - Direct link to this location:
http://youtu.be/hmOY2ZquKWM?t=10m56s

Google starts removing results for Europeans who wish to be forgotten…kinda

Right to be forgottonThe WSJ is reporting that Google has begun the laborious process of removing those results that individuals have requested under Europe’s new “right to be forgotten” law.

Google engineers overnight updated the company’s technical infrastructure to start implementing the removals, and Thursday began sending the first emails to individuals informing them that links they had requested were being taken down. Only a small number of the initial wave of requests has been processed.

“This week we’re starting to take action on the removals requests that we’ve received,” a Google spokesman said. “This is a new process for us. Each request has to be assessed individually, and we’re working as quickly as possible to get through the queue.”

Trackur turns the social media monitoring dial to 11

Insights-DownloadAs you know, and by way of disclaimer if you don’t, I am the CEO of the social media monitoring tool Trackur. So, in a blatant act of self-promotion, allow me to share with you some upgrades that I’m pretty excited about.

First up, we’ve made our Insights charts fully downloadable to PDF. Customers will no longer have to navigate Excel to re-create the charts and analytics displayed in their dashboard. Trackur will do all the heavy-lifting, allowing you to provide pretty reports to your clients or boss.

Negative email alertsNext, we announced a new email alert option that will only trigger an email alert for an item our sentiment algorithm has determined to be negative. This is the perfect option for being notified of any reputation attack, while away from your dashboard.

The perils of mixing personal and professional on social media

ohSgCM0_stariSob_rgbstockIf I checked out your social media accounts today, what would I find? Personal updates? Professional updates? A mix of the two? Is there even a dividing line between your personal life and professional life? If you are your business that line doesn’t even exist. I struggle with this concept daily as I try to promote my writing through social media while still keeping up with friends, all while not alienating either one.

Wharton management professor Nancy Rothbard wrote a paper on the subject called, “When Worlds Collide in Cyberspace: How Boundary Work in Online Social Networks Impacts Professional Relationships.” Long title, but interesting food for thought. We’ve seen a number of high-profile CEOs and celebs take a beating over a personal photo or statement posted on social media but there are also plenty of cases of everyday people taking a hit for what seemed like an innocuous posting.

Scammers, criminals & paedophiles ask Google to scrub their search results

Right to be forgottenWhen the European court of justice ruled that Google must allow citizens the right to be forgotten, they probably thought they were helping drunk college kids, scorned lovers, and those without any fashion sense, take back their web identity.

A noble cause.

According to The Guardian newspaper, what actually happened was the apparent scum of Europe applied to have their shady misdeeds scrubbed from the public eye:

Google said last Monday that it had so far received 41,000 requests to take down sensitive material from people in Europe since the landmark ruling, including a politician with a murky past, a convicted paedophile and a man who had attempted to murder his family and wanted to remove links about his crime. Google chief executive Larry Page has said that nearly a third of the 41,000 requests received related to a fraud or scram [sic], one fifth concerned serious crime, and 12% are connected to child pornography arrests.