There’s no need to watch today’s Super Tuesday presidential election coverage, we already know who’s going to win: Barack Obama and John McCain.
How do we know this?
Marketing Pilgrim and Collective Intellect have joined forces to release “Election 2008: Using Social Media Measurement as a tool for predicting poll results” a study that looked at sentiment across social media and the search engines. Based upon our findings, we’re confidently predicting a win for Democrat Obama and Republican McCain.
You can download the free report via the Collective Intellect blog. In it, you’ll find full details of how we used blogs and search engine results to make our predictions.
For those of you interested, here’s a quick summary.
Sentiment across social media: