Twitter has become adopted enough among social media influencers that you should be monitoring the service daily for reputation attacks.
But, how do you know if the Twitter user has the reach and influence to have an impact on your reputation?
Well, first you should look at how many people are following that person. For example, over 1500 Twitter users currently follow my “tweets” on Twitter. If I had something negative to say about your reputation, I’d influence an audience larger than that of many blogs.