As we reported yesterday, Google’s paid click growth is down 3% in February compared to January, according to comScore. While a slow down in growth shouldn’t be a trigger for GOOG stockholders to sell the farm, it’s the dramatic decrease that’s causing investors to dump the stock.
After seeing months of 25% to 40% growth (comparing to the same month in the previous year), February’s click-through numbers were up only 3% compared to February 2007. It’s this apparent stalling (who knows if comScore is accurate or not) that has Wall Street doing its Chicken Little dance.
Of course, Google is being “Google” and isn’t saying anything about comScore’s numbers. (Sidenote: Which is probably a good thing for Google. The first time it makes a public statement to counter any third-party growth numbers, it will set a dangerous precedent. Wall Street would then expect Google to weigh in, and if it didn’t, would assume the numbers were accurate).