Love is not a usual topic on Marketing Pilgrim. The closest we might come is covering Problogger Darren’s Rowse love letter to AdSense. There’s a fine line between queasiness and sweetness. And it is that time of year.
No one can say Google is heartless (just look at their logo today), but I’d say their love takes a certain practical bent. When you’re curious about how love and technology mix, and you have a decent budget, what do you do? You launch a national survey. Google commissioned Nielsen Online to see how we use email in our romantic relationships.
We use use email, text messages, IM, and probably Twitter to do everything from asking someone on a date to ending a marriage. It’s causing consternation in courtrooms and cultures worldwide.