Depending on how you look at this, I’m either stating the obvious or going out on a limb, when I say that Google’s rumored new Google Music cloud service will be a dead man walking.
Here’s the reason:
Google is preparing to show off a new music service at tomorrow’s I/O conference. And like Amazon’s launch earlier this year, the company is doing it without the approval of the major music labels and publishers.
So, you have the weight of Google thrown behind this, but you have two things working against this being a success.
First, history teaches us that when Google launches a media platform without the approval of the actual content providers, it dies pretty quickly. What happened when Google TV launched and didn’t play nicely with the other kids in the TV playground?