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Yahoo Signs Classifieds Deal with 150 Newspapers

Yahoo won’t be able to avoid the scrutiny a leaked memo will receive this week, which is a shame, because they’ve just announced a deal to allow 150 newspapers to sell ads on its HotJobs service.

The companies that have signed on with Yahoo include Cox Newspapers Inc., Belo Corp., Hearst Corp., the E.W. Scripps Co., MediaNews Group Inc., Lee Enterprises and the Journal Register Co…The Yahoo program will enable advertisers who list jobs in any of the consortium’s newspapers to post their jobs on Yahoo! HotJobs and throughout the Yahoo network. Advertisers will be able to use contextual, streaming and interactive media.

Google Testing Embeded Map Links in Search Results

Graywolf noticed that Google is testing embeded map links when serving up certain search results. Matt Cutts confirmed that this was indeed one of the many UI tests Google is running. Here’s how it looks…

Damning Internal Yahoo Memo Leaked

An internal Yahoo memo, created by SVP Brad Garlinghouse has been leaked to the public. It’s a strong call-to-action aimed at CEO Terry Semel, and accuses the company of being the victim of many problems and missteps.

Criticisms include:

A lack of focus and unified vision for Yahoo…

…I’ve heard our strategy described as spreading peanut butter across the myriad opportunities that continue to evolve in the online world. The result: a thin layer of investment spread across everything we do and thus we focus on nothing in particular.

A lack of accountability and ownership…

…For far too many employees, there is another person with dramatically similar and overlapping responsibilities. This slows us down and burdens the company with unnecessary costs.

Yahoo’s lack of decisive action…

Google Adds Click-to-Call to Google Maps

Google announced the addition of click to call technology to its Google Maps product.

Here’s how it works: Search for a business, like a hardware store, on Google Maps, and click the ‘call’ link next to its phone number. Then, enter your phone number and click ‘Connect For free.’ Google calls your phone number and automatically connects you to the hardware store.

Google picks up the tab for calling costs (except mobile fees) and businesses don’t pay either. More details here.

Danny Sullivan Moving to SearchEngineLand.com

Danny did a great job keynoting yesterday’s PubCon, and at the end, he announced where his new hope will be going forward.

You’ll find Danny, Barry Schwartz and Chris Sherman at their new home Search Engine Land, come December 11th.

Danny truly is an awesome guy and everyone will follow him there. Go ahead and subscribe to his feed now, so you don’t miss out!

WebmasterWorld PubCon Coverage

Search Engine Roundtable is doing a great job recapping sessions from PubCon, including the panel I did with some of the best search bloggers in the industry.

If you’re not at the show, check out their coverage.

Barry even has a summary of Yahoo’s very cool party, invite only, party at Hugh Hefner’s penthouse suite at the Palms Hotel. Great food, free booze, music and some cool people. Thanks to Yahoo for hosting one of the best conference parties I’ve attended in a long time.

Google, Yahoo & MSN Now Support Same Sitemaps Standard

Breaking news today that Google, Yahoo and MSN have agreed to a single standard for XML sitemaps, according to Search Engine Watch.

As part of the announcement, the existing sitemaps protocol from Google gets a version upgrade to Sitemaps 0.9. However, no actual changes to the system have taken place…Anyone already using Google Sitemaps needn’t do anything different. The only change is now those sitemaps will be read by Microsoft and Yahoo, as well.

Let’s hope this is a start of a new trend by the top 3 to work together. TechCrunch has more and you can view a new web site dedicated to the new Sitemaps.