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Twitter to Go Commercial with Commercial Accounts

Twitter iconSince Twitter is getting itself back in the industry news with trademark travesties, DDoS attacks and some sideways competitive compliments it makes sense that the conversation turn to the R word: revenue.

No matter how much news Twitter generates the focus always returns to, and rightly so, how they plan to make money with the service. One of the options that are being discussed over at Digital Beat in an interview with none other than Biz Stone is the introduction of commercial level accounts that companies would – hold on to your seat here – pay for.

Co-founder Biz Stone said the company is in the first phase of rolling out commercial accounts that will entice business users to pay for premium services like detailed analytics. After that, the company might move into building business-oriented application programming interfaces, creating a “commercial layer” over the social network.

Twitter Works to Improve Location ID Service

Twitter Bird GoofyAccording to a post on the Twitter blog there is some new activity around location capabilities of the service. At this point, the location information offered within the Twitter tool itself and the data that is supplied through an API, is spotty at best. Anytime you leave the data generation duties to the end user you have to expect that there may be some ‘inconsistencies’ and just plain bad data. While this does not happen across the board the risk does exist for a real GIGO (garbage in, garbage out) scenario.

Never fear, though, Biz is here! If you have any angst or concerns about Twitter not moving forward or living up to its hype, co-founder Biz Stone will fill you in on the Twitter blog. When Biz speaks, tweeters listen. Here’s some of what he had to say about new efforts underway to make the location options of Twitter better.

Dear Twitter, We Want to Be You. Love, Yahoo

Twitter Bird GoofyLet’s face it—everyone wants to be popular, at least when it comes to business. And these days, you can’t deny Twitter is popular (or at least it sounds popular with all the media attention it’s getting—though that may be about to change). So you can’t really blame other companies for a little envy.

Especially when that company is a perennial second in almost everything they do. Yahoo looks like the latest Twitter wannabe, according to Matt McGee at Search Engine Land, and you can see it in so many areas. All of their social pursuits seem to resemble the most popular microblogging service in some way, including:

    yahoo-logo
  • Yahoo Meme—Microblogging site, plus pictures, video, and following and reposting others’ posts. (Launched a few months ago, Portuguese only.)

Twitter Twits’ “Tweet” Trademark Travesty

I love Twitter. I’ve also personally met co-founder Biz Stone, and he’s a great guy. That said, it does appear that they’ve strayed from their normal play book and are instead reading from the lesser-known Clue(less) Train Manifesto.

If bad news comes in threes, let’s hope that the recent DDoS attack, directional blindness, and today’s trademark faux pas, complete Twitter’s trifecta of incompetence.

After scaring the snot out of Twitter application developers–with its announced plans to trademark the term "tweet"–it now seems that the USPTO has rejected the application. It appears that at least three other companies submitted their "tweet" trademark applications before Twitter, and as Sam Johnston succinctly puts it…

…Twitter has a snowflake’s chance in hell of securing a monopoly over the word "Tweet"

MySpace Likes iLike Enough to Buy It

MySpace logoIt was announced today, confirming rumors, that MySpace will be acquiring iLike for an undisclosed amount. MySpace’s press release makes everyone out to be giddy about the acquisition which is what one might expect. According to cnet though there was some underlying suspicion that iLike was purchased on the cheap.

No terms of the deal were disclosed, but reports have indicated that iLike was sold at quite a bargain–something in the neighborhood of $20 million total–because its ad-supported, streaming music model failed to rake in the profits that investors hoped it would.

OK, so struggling social networking entity, MySpace, buys supposedly struggling social music discovery service. A marriage made in mediocrity? cnet goes on to say that MySpace itself is having trouble in the space where it is supposedly concentrating.

Twitter Execs Clueless?

Let’s say you own the most popular microblogging service on the Internet. Let’s say you want to grow that service and make it more valuable to your users (and maybe make money. You wouldn’t complain.). So you’re going to feature third party apps, but you want to feature the best ones.

And naturally, to find the best ones, you turn to . . . your tech blogger friends. Not your millions of users (and thousands of followers), but a tech blogger who you just know is just going to turn around and ask his readers.

I hate to tell you this, but you don’t sound very smart today.

twitter-birdOkay, let’s end the hypothetical there. Obviously you’re much more intelligent than that. And yes, there are advantages to asking someone with their finger on the pulse of your product and access to thousands of active Twitterers.

Four Minutes of Video Awesomeness: Is Social Media a Fad?

If you’re going to produce a viral video packed with stunning facts, then the secret to its success is to use Fatboy Slim’s "Right Here, Right Now" as the theme song–I’ve lost track of the number of videos that use that track.

Still, that doesn’t stop this video from being any less fascinating than the many that have gone before it.

Enjoy!

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