At the WebTrends Engage conference Eepybird–the wacky guys behind the Diet Coke/Mentos experiments–provided a sneak-peak at their next experiment.
Watch what the guys can do with a few thousand Post-It notes.
They plan to put together experiments with hundreds of thousands of the sticky colored notes.
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Facebook is working on a platform for bands that will be launched later this year. This was reported on paidContent.org. They said that the rumor was started yesterday morning.
According to the rumors, Facebook will offer more to bands than MySpace does. They will let bands and labels to create pages, and let them embed custom widgets to market their events and music.
Widgets are hot right now with popular widgets selling for thousands just weeks after they are launched. The most popular widget on Facebook is iLike. Sources say the widget will be like that plus there will also be an iTunes widget for listening to clips from songs. Later you’ll be able to buy music too. Instead of being busy and being flashy, the Facebook pages will be more no-nonsense. Facebook is contacting music labels to gather support for the service.
Less than two weeks after Google acquired Zingku, a mobile social network, they announce that Google has acquired Jaiku.
The name isn’t the only similarity between the two recent purchases. Like Zingku, Jaiku is designed to appeal to mobile users. As Jaiku states in the acquisition FAQ:
Jaiku is an activity stream and presence sharing service that works from the Web and mobile phones. Jaiku, Ltd. was founded in February, 2006 by Jyri Engeström and Petteri Koponen from Finland. The service was released on the Web in July 2006. Jaiku is based in Helsinki.
Oh. It’s like Twitter, then? Your Jaiku activity stream can include text messages, photos, events, recommendation, etc. So perhaps it’s Facebook+Twitter? (In case you’re wondering, Jyri is pronounced a little like “Yuri,” with the ‘r’ rolled. Except we don’t have the Finnish vowel ‘y’ in English. Well, rather than launch into a Finnish linguistics lesson, let’s focus, shall we?)
The New York Times ran a piece on the social networking site StumbleUpon yesterday. StumbleUpon has 3.5 million registered users. They start with the idea that StumbleUpon gives people recommended web sites based on their interests (sites they give a “thumbs up” to) and history of previously stumbled sites. They want to help you discover new sites that you will probably like.
According to Quantcast and the data I ran Alexa, traffic from StumbleUpon still lags behind Digg. However, in my experience it’s easier and quicker unless you get promoted to the home page or rank highly on the site. I wonder how the model skews these results.
Quantcast chart comparing unique visitors between del.icio.us, digg, and StumbleUpon.
Lots of buzz this morning surrounding a curious message that appeared at the bottom of Charlie O’Donnell’s Twitter conversation.
Could it be that Twitter is testing users’ reactions to adding small text messages to their Twitter conversations? It certainly looks that way.
Interestingly, the message didn’t appear on the web version of the conversation, only the mobile version. That might suggest the ads could at some point rely on your location to send you geo-targeted, relevant ads. Tell your Twitter followers that you’re heading out to lunch in Raleigh, and the Twitter tip might suggest a restaurant.
As we mentioned last week, News Corp CEO Peter Chernin says Google needs to do more to prevent copyright infringement on YouTube. The company that owns MySpace plans to launch their own video site this month. Rather than being mostly user-generated, the videos will be professionally produced content with shows from Fox and NBC Universal.
Chernin says MySpace does more to track and filter copyrighted material than Google does. Neither are immune to lawsuits over the issue. News Corp is being sued by Universal Music Group. Google of course is being sued by Viacom.
Google for their part leaves it up to the content owner to notify them if a video violates copyright. They do remove the content but don’t filter or actively police content like MySpace does now. At the urging of Universal Music Group, MySpace added filtering software (but it wasn’t enough to avoid the lawsuit).
One of my dream job titles would be “online community builder.” I was recently at a local movie theater that had an internet café with giant screens. Most of what I saw was young kids emailing their friends on MySpace—not talking with them in real life but spending a weekend emailing them. There is almost more community online than offline.
A new whitepaper by social network builder KickApps is called, “9 Steps to a Successful Online Community.” The article talks about building a social community. The company lets you make your own social network where people can add video, photos, blogs, and other features. And you need community organizers or builders.
Tips on building a social network:
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