Facebook has had quite a week. If it is true that there is no such thing as bad publicity then this week has been a windfall for the social networking giant. I have even read some conspiracy theorists who believe that the whole terms of service ‘incident’ was intended. I’m not sure I can go there but to be honest it does make some sense. The amount of new traffic and new visitors compared to those who may have de-Facebooked themselves is probably significant. Many fence sitters may have gotten curious enough to finally check it out while those who left had grown weary of it in the first place. It’s the classic case of so many theories and so little time.