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TechCrunch Among First to Adopt Facebook Connect

As we’ve already reported, it looks like Facebook Connect will be taking off after all. Facebook Connect gives you the ability to log into other websites via your Facebook account, track what your friends are doing on those sites, and also broadcast the comments you make on those sites in your stalker friend feed.

Although Facebook Connect is still in its infancy (it launched on November 30, 2008), TechCrunch has decided to become an early adopter and roll it into their comments platform. Now when you want to post a comment on a TechCrunch blog post, all you’ll need to do is login to your Facebook account and it will populate the rest of the data for you (name, email, website, etc). The next time you come back to comment, you’ll just have to press the “Connect” button and you’ll be logged in and ready to comment.

An Interview with SMM Guru: Brian Chappell

By Joe Hall

Brian will tell you that he doesn’t call himself a guru, but in my opinion, others should. Last week, I came by a video on IM Broadcast that caught my attention. In this video social media marketer, Brian Chappell, responded to people that claim they are Social Media Marketing Gurus, but in reality they lack any real experience. Brian’s video reminded me about the constant discussion in the SEO community about fake SEO’s. I wanted to get a better understanding of what exactly successful social media marketing looks like, so I asked Brian if he would be willing to answer a few questions for the Marketing Pilgrim community.

Here is my interview with Brian Chappell (an active member of the SEO community, works at Ignite Social Media and blogs at

Tune In And Build A New Media Movement

By Joe Hall

The Alliance of Youth Movements SummitThe Alliance of Youth Movements Summit is going on as we speak in New York City, and Howcast is streaming the entire event live. This conference is bringing together some really amazing people from the world of television, politics, community organizing, and academia. The various panels include: How To Build Transnational Social Movements Using New Technology, How To Use New Mobile Technologies and How To Preserve Group Safety And Security.

I urge anyone out there that wants to learn how to build an online movement to go watch this stream. As new media marketers we must understand the fundamentals to grassroots organizing because the Internet is nothing but grassroots. Building effective marketing campaigns in new media requires the fundamental understanding of organizing people around ideas. This is the heart of grassroots organizing.

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Revenue Coming for Twitter: Why They Said “No” to Facebook

By Taylor Pratt

Why did Twitter turn down Facebook? For the last month, talks between the two social giants had been going on. Facebook ultimately made an offer of $500 million (in mostly stock options) to purchase Twitter. Seems like a fair offer considering Twitter has failed to monetize its microblogging platform. According to Twitter CEO Evan Williams, however, the deal didn’t make sense.

We explored it, as we should. We took it seriously. It definitely made sense—the strategy we talked about with them—but it wasn’t the right time.

According to the New York Times, he still believes Twitter has too much left to do. Figuring out how to make money is the first priority.

To Tweet or Not to Tweet…Is That Even a Question?

Seems like you can’t turn around without falling over a Twitter article, blog post, how to guide or whatever. Now that there is a brief but well stated Twitter primer in the WSJ, the proverbial cat is out of the bag. No longer will Twitter be amongst the cool internet marketing crowd or be confined to the 35 and under set (for the most part). So what’s next?

First, I personally thought that Guy Kawasaki’s take on Twitter was right on the money. He starts off by making the statement:

If the concept of using Twitter in a commercial manner interests you, keep reading. If it doesn’t, then you can continue to send and receive tweets about how cats are rolling over and the line at Starbucks.

Pownce Shuts Down – Founders Move to Six Apart

by Rene LeMerle

The first major micro-blogging casualty has emerged over the past week. Pownce, a Twitter-like lifestreaming service, announced it was closing its doors (figuratively speaking) mid-December.

The Pownce team announced the imminent closure of the service via their blog this week: “We’re bittersweet about shutting down the service but we believe we’ll come back with something much better in 2009.”

The Pownce founders and technology are moving across to Six Apart, the company behind blogging platforms Vox, Movable Type and TypePad. Leah Culver and Mike Malone will be joining the engineering team at Six Apart, hoping to continue their vision there.

We’re very happy that Six Apart wants to invest in growing the vision that we the founders of Pownce believe so strongly in and we’re very excited to take our vision to all of Six Apart’s products.