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Join Me at Blog Carolinas May 9th; a Free Social Media Marketing Event in NC

I’ve been asked to speak at Blog Carolinas, here in the Raleigh-Durham area. The event is taking place on May 9th and is completely free–although space is limited to the first 200 registrants.

There’s more than a dozen quality sessions and lots of networking opportunities. More details below.

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Blog Carolinas
A Conversation about Social Media in the Enterprise

  • See how Social Media is impacting your Marketing and Communications Strategy
  • Learn how Community can serve as a model to improve your organization’s productivity
  • Meet others that are dealing with the same issues you are.
  • Talk to experts in the fields of On Line Reputation, Search Engine Optimization, Web 2.0 Technology and On Line Community Building
  • Experience cool new stuff

Event Details

I Believe the Children Are Our (Social Media) Future

Image Credit: BBCPssst. Hey kid! Want to earn a quarter? Tell your friends about this cool new video game, and it’s yours.

Silly? Not really. Not when you consider a new survey out of the UK that suggests 49% of kids aged between 8 and 17 have a social media profile.

The Ofcom report looks into the impact of social networks on people’s lives in the UK as part of a wider media literacy campaign and surveyed 5,000 adults and more than 3,000 children.

“Social networks are clearly a very important part of people’s lives and are having an impact on how people live their lives,” said James Thickett, director of market research at Ofcom.

Facebook May Enter the Middle Kingdom

By David Snyder.

Li Ka-shing, Hong Kong billionaire and CEO of telecommunications conglomerate Hutchison Whampoa, has increased his investment in Facebook in excess of $100 million.

Li announced the investment in Facebook during Hutchison’s earnings call on Thursday.

Li shared his opinions on Facebook on during an earnings press conference for Hutchinson:

“Facebook is doing very well, and we could have some synergy between the 3G services of Hutchison and Facebook, so the customers could use Facebook on mobile phones.”

Li invested $60 million in Facebook last December giving him a 0.4% stake in the $15 billion company. Li’s initial investment in Facebook came less than two months after Microsoft threw $240 million into the company. The exact amount of Li’s second investment not known, he did however leave the door open for further investments in the social network.

Google is Bleeding Executives

By David Snyder

Google has had a tough March.

First it lost Sheryl Sandburg, a pre IPO executive largely credited with making Google the sponsored ad cash cow it is today.

Now it has lost Ethan Beard, its former director of social media.

Beard will be joining Facebook as the site’s director of Business Development.

He told Tech Crunch:

“Yes, I can confirm that I have resigned from Google and will be going to work for Facebook.

I think Facebook is great for a variety of reasons: the company has an innovative product with amazing growth, the team they have assembled is first rate, and the business is at a very exciting time in its development. I am excited to join Facebook at a time and in a role where I can have a significant impact on its core business and bottom line.”

Reports of Facebook’s Death Greatly Exaggerated

Admit it: you thought Facebook was the coolest thing since sliced bread (okay, CD/DVD-RW drives). You were so proud of yourself for joining long before Facebook became the media darling they are today.

And now you’re cheering for its demise with the rest of them. But you’ll have to hold off on the death watch for a little while longer.

Last week, Hitwise published a graph that showed that Facebook’s traffic had dramatically fallen off after Christmas 2007 in the UK, through March 17. Compared to their growth over same period in 2006, that wasn’t good news.

Luckily, a couple days later, Hitwise looked back at the data: in the last few days of the week, Facebook’s traffic had jumped up to its Christmas peak—tying for its record high.

imeem Enters the Platform Fray

imeem logoJust when you thought social networking was safe—it’s another platform. The imeem Media Platform, launched last night, is the latest addition to social networking platform stable.

But yes, there is a twist this time. imeem, if you’re not familiar with it or its Facebook app, is a social network centered around music, video and photos. In addition to personal media, imeem also features “professional” content, including popular music, music videos, movie clips and more.

And here’s the twist: the platform will enable developers to access and use any media on the site, including professional and personal content—and imeem will handle all the licensing for you. (Because they’ve never had legal troubles in that area before.)

imeem’s introduction for its platform says that developers will be able to:

Facebook’s New Privacy Measures: Problems Already?

As promised yesterday, Facebook has announced new privacy measures. The new features include long-sought for privacy controls based on friend lists (which were introduced in December). The blue privacy lock icon will denote areas that can have custom privacy options, which will include most of the site, apparently, from photo albums to contact information.

The privacy controls will even allow you to specify exactly which friends can and cannot see your photos and information, as well as allowing friends of your friends to see your information. Facebook states that this will be most beneficial “for people whose strongest social connections are not through the networks they’ve joined, but through the friends they’ve added.”

facebook adds privacy features to friend lists