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The Blogosphere Twisting Mark Zuckerberg’s 60 Minutes Interview?

I didn’t watch Mark Zuckerberg’s 60 Minutes interview. There was really no need to when I knew that it would be dissected and digested by the blogosphere today. Still, I decided to go back and take a look when I saw TechCrunch highlight this Zuckerberg statement:

The ripping the scab off the wound moment of the night came with Beacon, and if I’d been sitting on a chair I would have fallen off it, and not due to jet lag. Asked about Beacon and as to whether users who signed up to connect with friends now felt that they were “snooped upon” Zuckerberg responded that “Beacon makes Facebook less commercial.” WTF? You can draw your own conclusions on that.

Google Neglects Jaiku So Users Switch to Twitter

Google and Jaiku = gooku(two)Over at ars technica, there’s talk of Jaiku users fleeing to Twitter due to the lack of any innovation since being acquired by Google.

Google has allowed Jaiku to languish and is now suffering a backlash from frustrated users who are beginning to mass-migrate to Twitter, a competing microblogging service. Jaiku’s external feed servers, which are used by third-party Jaiku client applications, have been down frequently during the past week, often returning 504 gateway errors or nothing at all. During the brief stints when the feed servers are operational, they have been extremely slow and often out of sync with the actual content—typically lagging by between four and 13 hours.

CBS News Wants Under 14s to Decide Presidential Elections?

Now here’s a strange partnership. CBS Interactive has announced a partnership with social bookmarking site Digg for online coverage of the 2008 election. Through the deal, Digg buttons will be added to CBS stories and Digg’s election related headlines will be displayed on CBSNews.com.

"This is part of our strategic plan to open CBSNews.com to diverse news, analysis and voices from across the Web," Michael Sims, CBSNews.com’s vice president of editorial content, said in a statement from the company. "We are simultaneously exposing our content to the greater Digg community to help encourage more discovery and sharing."

Why is this strange?

Well, according to this unofficial study, 70% of Digg users are under the age of 14 and cannot legally vote!

Yahoo: Gettin’ Facebook-y

We’ve been following Yahoo’s push to “socialize” their large webmail userbase. In November, it was called “Inbox 2.0.” At CES this week, Jerry Yang referred to “Yahoo Life.” But in reality, according to a Yahoo spokesperson speaking to TechCrunch, the project has no name.

Screenshot of new Yahoo Mail social via ZDNetName or no, the project is designed to have a deep impact on the way people interact with their email—and one another. The new interface will continue to integrate email and IM, as well as offering other capabilities. For a sampling of the technology, check out this example from ZDNet (via TC; photo also from ZDNet):

Mahalo Getting More Social by Leveraging Other Social Sites

Mahalo, everyone’s favorite human-powered search engine and Jason Calacanis venture, has announced a few more “socially” improvements to its site. One of the major updates leverages other social media sites; the other is frankly patterned after another.

Mahalo has expanded its Mahalo Follow tool to enable its users to post directly to several other social sites, including Delicious and Twitter. Also in the Mahalo Follow Sidebar are tips/tricks that accompany selected sites, including Gmail and Twitter. Vanessa Fox samples the sidebar’s suggestions and shares her results, which aren’t particularly helpful.

The second update is adding stub articles to Mahalo. If you’ll recall, Mahalo has always had articles and link lists for its most important subjects, created by its (supposedly vetted) editors. But now, admittedly patterned after Wikipedia, Mahalo has added the capability for anyone to add short articles and recommend links for terms that have not yet had full articles written on them.

Why SEOs Will Kill Wikia Search

When you launch a new search engine, admitting defeat at the outset isn’t exactly a promising start. Jimmy Wales founder of Wikia Searchwhich launches today–did just that.

“We want to make it really clear that when people arrive and do searches, they should not expect to find a Google killer,” Mr. Wales told the New York Times.

Hmm, not exactly the statement of faith I’d want to make when launching a new product. Sure, Wikia Search may technically be in “alpha”–what happens when that gets exhausted by start-ups, will we have to invent a new Greek letter?–but do you really want the media (and users) to form a negative sentiment before even giving Wikia a chance to impress?

How to Make A Blog Post Go Viral with Social Media

This article talks about how social networks can make a post go viral – or spread like crazy. It focuses specifically on the biggest social networks – MySpace and Facebook. Facebook tends to be a bit more technical – allowing you to utilize apps to spread the word. They also attract different types of people.

Social networks and related sites can be an excellent way to drive traffic to your blog. Twitter alone has sent a lot of traffic my way and I think it’s the easiest to use. Once you build a network of friends, just craft a compelling headline and link to your post. It takes a bit of dedication (time) but it can build your trust, visibility, and reputation along with links to your blog.