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Rumor Mill – MySpace Buying Flektor?

After giving photo slide show newcomer, Flektor, the thumbs-up on May 11th, TechCrunch is now reporting rumors that MySpace has snapped up the company. Despite only just acquiring Photobucket, Michael Arrington suggests Flektor will add much value to MySpace.

The acquisition also makes sense from a strategic standpoint. MySpace has massive distribution as the largest site on the Internet. Photobucket brings storage to the table, and the Flektor team looks to be able to create awesome tools for users to create content. The three services actually fit together nicely.

I have to admit, I tried MySpace once, but didn’t inhale. I was put off by the fact that it was just too darn ugly – which is probably the visual equivalent of “you call that music, in my day…”

The Next Hot Marketing Ploy? Find a Way to Get Sued!

Forget search marketing, viral marketing or even social marketing, there’s a faster way to get your company in the spotlight – get sued by a bigger company.

Don’t believe me? Take a look at all the publicity that social network Imeem is now getting, thanks to a law suit slapped on them by Warner Music.

The suit, filed Tuesday in the U.S. District Court for the Central District of California, claims that “Imeem is no innocent infringer. It invites Imeem’s millions of users to flock to its website to copy, adapt, distribute and perform unlicensed sound recordings and music videos.” A statement from Imeem was not yet available.

Censorship Issues Continue for Digg

It’s been almost two weeks since the latest Digg fiacso. Quick review: stories with HD-DVD encryption codes being censored, Diggers strike back by creating, posting and digging new stories with the codes, Digg’s Kevin Rose conceded.

However, it appears that Digg’s censorship issues are far from over. Rising stories are disappearing after being buried not by the community of Diggers, but by Digg employees (or, possibly, a specific algorithm targeting sites from specific URLs or types of sites). Neil Patel and Andy Hagans have seen this happening to stories that they’ve followed, as have others.

Facebook Launches Classifieds Marketplace, What Happened to Oodle?

Just days after Facebook announced a partnership with online classifieds aggregator, Oodle, the social networking site has rolled-out a seemingly different classified solution.

Facebook’s new “Marketplace” takes a lot of cues from popular classifieds site, Craigslist, and CNET took it for a test drive.

When you post a listing, you first have to select whether you’re listing something or listing that you want something. Then, within that, you can select a category (items for sale, housing, jobs, everything else) and a sub-category within that category. In the “For Sale” category, for example, it’s divided into college-student-friendly sub-categories of books, tickets, electronics, furniture, and everything else. You can add multiple photos, too.

Image via CNET 

Book Authors Turn to Video and Podcasts for Promotion

ClickZ looks at two new initiatives, designed to help book authors promote their books and get in front of more potential readers.

First, Amazon.com is rolling out podcasts for authors…

Amazon.com has begun using podcasts to help promote its media property offerings, including books, music and movies, by providing free interviews with the authors and artists themselves.

Next up, Simon & Schuster is using video…

On the publishing of the business, Simon & Schuster is turning to online video spotlights of its authors to help promote new works and keep the buzz about already released books alive.

If you take a look at recent popular books, you’ll see their promotion is loaded with online interviews, blogs, podcasts, web conferences, search marketing and social marketing.

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Odeo Acquired by SonicMountain

Back in February we reported that Evan Williams had decided to sell-off podcast service Odeo, in light of the success of Twitter.

TechCrunch is now reporting that the deal is done, and Sonic Mountain has acquired the brand and technology for a sum north of $1 million.