Note to diary.
July 6 – Winksite introduce upgraded mobile publishing platform that promises to extend the reach of the Mobile Web.
July 7 – Launch my personalized, optimized, cross-browser compatible mobile portal.
Can it be that easy?
One of the biggest challenges for both experienced content publishers and web enthusiasts alike is the strict flavour (subset) of HTML that mobile browsers depend on – xHTML Mobile Profile (often dubbed WAP 2.0). So far, it’s been a vicious cirlce! Desktop browsers (mostly talking IE here) have been so forgiving in the past – rendering poorly coded websites in a presentable manner – that adoption of standards for mobile screens has been resisted, resulting in poor user experience and the dragging of progress heels.