Writers have been using Facebook to share their stories almost since the site began. But in the past few years, Facebook has been working to make news stories and web articles a bigger part of the site. They gave us subscribe buttons as an alternative to a follow and I recall an effort to run news stories down the sidebar?
In the end, most media outlets have settled for pushing their content into the newsfeed in the same way everyone else does it – with a Facebook Page and a lot of tenacity.
Now Facebook is trying to up the media profile one more time with a tool they call “Stories to Share.”