Marketing Pilgrim's "Video" Channel

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Does Coke’s Deal With YouTube Suggest the End of Google Video?

ClickZ reports that Coca-Cola has signed a deal with YouTube to allow users to create custom video messages for the holidays.

What I find interesting is that this is a deal with YouTube. The significance? It was only a few weeks back that Coke did an ad deal with Google Video, so why not simply continue with that arrangement?

It’s clear that YouTube will replace Google Video and we may even see Google winding-down Google Video in the coming months, as they push YouTube’s more hip brand.

Yahoo Buying Metacafe for $200 million?

TechCrunch is reporting on rumors that video sharing site Metacafe, is being sold for between $200-300 million. They also speculate that the buyer could be Yahoo.

With YouTube selling for $1.65b, Metacafe seems like an absolute bargain. Then again, YouTube has 23 million unique visitors a month in the U.S., while Metacafe has just 3.8 million.

SEO Videos for Beginners

GSINC Ltd’s Gareth Davies (disclaimer) has put together a great series of online video tutorials aimed at those new to search engine optimization.

Gareth’s put together 6 videos, starting with a beginners guide to optimizing the Title tag.

It’s a refreshing change to the “Top 10″ list format, and Gareth’s instructional style is clear, easy to follow and authoritative (an English accent helps).

WebProNews PubCon Video Coverage

You have to love WebProNews new video blog. It’s well done, with some slick video graphics that make it look like CNN!

My inner vanity would commit suicide if I didn’t at least point you to the video of me talking about reputation monitoring.

But don’t let that put you off, there’s plenty of other fine people interviewed there too!

This one of Rand, Lee and Todd, is one of my favorites. I feel for Lee – he spends the first 2 minutes waiting for Rand to take a breath! ;-)

Italy Investigating Google Employees for Video Violence

Now this is interesting. Italian prosecutors are investigating two Google Italy employees as part of an inquiry into how a violent video appeared on Google Video.

The two are being investigated for allegedly failing to check on the content of the video posted on the Internet search engine’s Web site.

As Reuters points out, the investigation doesn’t imply guilt, but it’s interesting that Italy appears to be holding the two Google employees accountable, as opposed to Google itself. It appears, Italy is investigating the event the same way it would investigate a journalist or TV reporter.

Italy’s Education Minister Giuseppe Fioroni said the prosecutors had been right to apply to the Internet the same legislation that in Italy regulates what can be published in newspapers or broadcast on television.

Why Online Video Will Not Topple TV

The BBC conducted a survey of more than 2,000 people to learn more about their online video viewing habits. While the Reuters report suggests that nearly half of Brits are watching less traditional TV, the reality is a little different. Here’s what Reuters leads with…

The ICM poll of 2,070 people for the BBC found that some 43 percent of Britons who watch video from the Internet or on a mobile device at least once a week said they watched less traditional TV as a result.

Sounds like the beginning of the end for TV, doesn’t it? But wait…

Online video viewers are still a minority though, with just 9 percent saying they go online regularly to watch clips.

French Film Producer Sues Google

A French film producer is suing Google, claiming the company infringed on its copyright by allowing his movie, “The World According to Bush”, to be freely downloaded from Google Video France.

“We made estimates of the prejudice and its goes well beyond 500,000 euros ($648,700). The film has been downloaded about 50,000 times and it has certainly been copied afterwards,” Lepetit [the producer] said in a telephone interview.

Google has since removed the video, but this suit does nothing to dampen concerns that Google Video (and YouTube) will face an influx of law suits, unless they can figure out a way to monitor uploads for copyrighted content.