Optimizing Your Job Application to Google

The New York Times takes a topic first covered by the Wall Street Journal back in October and asks us to suspend reality and believe it’s the first time it’s been discussed.

Ok, so that rant aside, if you did miss the WSJ version, you may wish to check out the NYT’s look at how Google is automating its hiring process using complex interview questions and algorithms.

The questions range from the age when applicants first got excited about computers to whether they have ever tutored or ever established a nonprofit organization. The answers are fed into a series of formulas created by Google’s mathematicians that calculate a score — from zero to 100 — meant to predict how well a person will fit into its chaotic and competitive culture.

SoloSEO.com Offering $75 Payout on New Affiliate Program

Seeing as SoloSEO is already a client, I’ll have to check to see if Michael Jensen will let me join his newly announced affiliate program, but if he does, it could be a sweet deal.

SoloSEO’s affiliate program is a great option for anyone with a tech blog and the payouts appear to be very attractive.

Here’s what they’re offering

Pay-Per-Sale with Recurring Commission
$15 (USD) for all sales you deliver
$5 each month thereafter, up to 12 months, for active subscribers
$75 possible payout for each sale!
Sign-Up Bonus of $25

Up to $75 for each sale and $25 just for signing-up?  How can anyone resist? Go on, you know you want to. ;-)

Channel Sponsors

Welcome New Advertiser – ABCSearch

As we kick off the New Year, we add a new sponsor to Marketing Pilgrim. Welcome ABCSearch.

ABC Search is a pay-per-click search network that connects thousands of advertisers with millions of consumers and offers a number of benefits including…

  • Geo-Targeting
  • Bulk Upload System
  • No Sign-Up Fee
  • Bids begin at $.05
  • Max Bidding Feature
  • Detailed Keyword Trends
  • Strict Click Fraud Protection
  • 2.5 Billion Monthly Searches
  • Listing Approval within 24 hours

ABCSearch is also offering Marketing Pilgrim readers up to $100 in free traffic!

LifeHack’s 6 Tips to Improve Your Blog

Lifehack’s Chris Brogan shares six very useful tips for first-time bloggers – and a refresher for the rest of us – looking to improve their blog.

I won’t repeat all six here, but the first tip is usually the one I see most new bloggers guilty of failing to implement…

Display Contact Info Prominently- Put the author’s name right up there easy to read, and add a photo, an email written out to avoid spiders ( chris at lifehack dot org instead of actually clickable), and even a phone number, if you want people to reach you. Add your IM username, and other contact info. If it’s a multi-author blog, display an “About the Authors” link prominently.

Here’s a couple I would add to the list.

Tracking Net Neutrality

I just discovered CNET’s nice timeline of the battles won and lost in the name of net neutrality. They also do a great job of summarizing what the heck “net neutrality” means.

Network operators [such as Verizon] want to charge Internet content providers for enhanced IP services, while Net neutrality proponents [Google, eBay etc] say regulations are needed to prevent abuse by the Net’s gatekeepers.

Michael Arrington’s Tech Companies to Watch in 2007

TechCrunch’s infamous Michael Arrington has listed the “Web 2.0″ companies he couldn’t live without in 2007, but we may as well call it “the top tech companies to watch in 2007″.

It’s a list most marketers should consider reviewing. While it has some tech companies that don’t quite cross into marketing, Arrington’s list is full of social media and search companies, including Ask City, BlueDot, Digg, Flickr, YouTube and more.

Google, Yahoo & Apple Boosting Silicon Valley Real Estate

If you’re looking to locate your business in California’s Silicon Valley and are feeling the pain of real estate prices, we know who you should blame.

Apple, Google and Yahoo are collectively buying-up large parcels of land in the Valley and driving up commercial real estate values in the process. Collectively, the three big tech companies spent more than half a billion dollars on land and buildings in 2006.

Google’s expansion in Mountain View, in particular, has reduced vacancy rates, in turn driving up costs.

Mountain View’s Shoreline park was one of them, according to Ellis Berns, Mountain View’s economic development manager. “After the dot-com bust, there was 28 to 30 percent vacancy,” he said. “We’re now running in the neighborhood of 8.5 percent.