Introducing BidVertiser – Pilgrim Partner

We’d like to take the opportunity to introduce you to one of our new advertisers, BidVertiser. If you’re a publisher looking for a new way to monetize your hard work, BidVertiser provides a way for you to allow advertisers to bid for ad spots directly on your site.

Here’s how BidVertiser explains their service:

BidVertiser Publishers Program is a fast and easy to use way for publishers of all sizes to display unobtrusive text ads on their website and earn money. The program is free and BidVertiser pays you for valid clicks on the ads on your site. You simply paste an HTML code into your web pages and ads will instantly start appearing. Advertisers will bid against each other for your ad space, while our 3rd generation bidding-based ad serving system will always display the highest bidders, those that will generate the maximum revenue for your advertising space.

ABCSearch Screening Affiliate Traffic

ABCSearch is getting some nice praise from their clients, for screening out poorly converting ad channels, including this from Six Sigma Inc.

“If I’m noticing any non-converting traffic from a particular affiliate,” said Six Sigma’s Benyukhis, “ABCSearch can just disable that Sub ID. With other engines I might get 1,000 clicks and two conversions. I can reduce the clicks as low as 100 clicks for the same 2 conversions using ABCSearch’s patent pending ClickShieldâ„¢ technology which discerns which sources are good and bad.” Because of ABCSearch, Benyukhis’ explains, “Now I’m only attracting traffic from partners that have the visitors I’m looking for.”

ABCSearch is one of our valued advertisers, so if you’re looking for a better way to filter your paid search ads, give them a try. They’ll even match your first $100 spend!

Channel Sponsors

Pilgrim’s Picks – Hot Marketing News for Today

There’s a lot of interesting stuff I’ve shared over at Pilgrim’s Picks. Here’s the latest stuff that caught my attention.

Google Integrates YouTube with Google Video

Google has just announced the first step in integrating Google Video with newly acquired YouTube.

Google search results already include links to content that’s hosted on YouTube. Starting today, YouTube video results will appear in the Google Video search index: when you click on YouTube thumbnails, you will be taken to YouTube.com to experience the videos. Over time, Google Video will become even more comprehensive as it evolves into a service where you can search for the world’s online video content, irrespective of where it may be hosted.

Reading between the lines, I see no mention that Google Video will continue to encourage upload of video content, only that it will become a service “where you can search for the world’s online video content.” That suggests to me that YouTube will become the designated “host” and content provider for video content, while Google Video focuses on what it does best, searching for videos.

Who’s Missing From Forbes’ Web Celeb 25 List?

Forbes has just released the Web Celeb 25 – a list of the most influential people on the internet. It includes a wide array celebrities, bloggers, journalists and marketers. Here’s the list:

The Web Celeb 25

1. Jessica Lee Rose
2. Perez Hilton
3. Markos Moulitsas Zúniga
4. Matt Drudge
5. Seth Godin
6. Jeff Jarvis
7. Glenn Reynolds
8. Amanda Congdon
9. Robert Scoble
10. Michael Arrington
11. Hosea Frank
12. Jimmy Wales
13. Harry Knowles
14. Frank Warren
15. Cory Doctorow
16. Xeni Jardin
17. Leo Laporte
18. Merlin Mann
19. John H. Hinderaker
20. Charles Johnson
21. Kevin Sites
22. Mark Lisanti
23. Jason Calacanis
24. Om Malik
25. Violet Blue

So, who’s missing from the list? I for one believe John Battelle should be on there. And what about Guy Kawasaki or Mark Cuban? Who else do you think should be there?

Battle Royale for "Queen of Search" Title

A couple of days ago, I asked who you thought was the “Godmother” of search. Jeremy already had the rights to find the “Godfather”, so we thought we’d find the industry’s most powerful woman.

Currently, Jill Whalen is in the lead with 27% of the votes, followed by Kim Krause Berg with 19%. We’re sure this has nothing to do with the fact that each own a popular message board, with many members. ;-)

Anyway, if you’ve not voted, make your voice heard. Who is the Queen of all things Search?

Copernic’s Bouchard Takes Over CEO Role at Mamma.com

Congratulations to Martin Bouchard, founder of Copernic, as he takes over the role of Chief Executive Officer for meta-search engine Mamma.com.

Mamma.com acquired Copernic a couple of years ago, and Martin was serving as the company’s CTO. He replaces Guy Faure who has resigned to pursue other opportunities.

Mamma.com has been out of favor recently, so hopefully Martin will be able to get things back on track.