Can Google Grow Larger than Microsoft

The Boston Globe has a quick observation – Google could be larger than Microsoft by 2010.

Meanwhile, SEO Black Hat looks at whether Google could up like Atari. Post is worth reading just for the last image…”moohoowahaaa”. ;-)

Blogging Scholarship for Students

Aaron points to a new blogging scholarship being offered to hard-up students that have a passion for blogging.

Channel Sponsors

Yo Dog! Wanna Buy Digg?

TechCrunch believes Digg is close to closing around $5m in second round financing soon, as the company has failed to find a buyer willing to pay their asking price.

…Digg has been in recent acquisition discussions with a number of companies, including News Corp., according to multiple sources close to the negotiations. However, the company was unable to land an offer in the price range they’re looking for – at least $150 million – and will likely close a Series B round of financing instead.

If they get $150m, that would be a nice increase on the $30m Yahoo was rumored to be offering back in January.

Click Fraud Threatens…Yawn

There’s a reason I didn’t blog the Washington Post article on click fraud, this past Sunday. There wasn’t really anything new in the piece and it just felt like another opportunity to keep the “the search engine sky is falling” flame fanned.

Anyway, it did occur to me that you – my dear, beloved reader – may not have seen it, so I’m posting it just in case you missed Business Week’s take last month.

Mark your calendar for November 22nd – which will likely be the date of the next big “expose”. ;-)

Thanks to our Sponsors

It’s time to thank our sponsors for helping to keep Marketing Pilgrim ticking along.

TextLinkBrokers – Looking to buy the best links available? TextLinkBrokers offers advanced link building solutions.

Search Marketing Standard – If you’re interested in search marketing, the Search Marketing Standard is the only print magazine you need to read!

Go ahead and click thru to these guys, you’ll be glad you did!

New Look for YPN Web Site

Jennifer Slegg – who I had the pleasure of finally meeting last week, and is wonderfully pleasant – points out a new look for the Yahoo Publisher Network web site.

Customized Google Search Finally Here

Remember all those times search marketers have warned that obsessing over a #1 ranking on Google would some day be obsolete, as everyone would have their own personalized Google results? That day is finally here.

Google has rolled out a free Custom Search Engine that allows you to specify which websites are integrated in the results (similar to Rollyo).

Here’s what you get:

  • Specify the sites you want to include in searches.
  • Place a search box and search results on your website.
  • Customize the look and feel to match your website.
  • Invite your community to contribute to the search engine.
  • Make money from relevant ads in your search results.

Here are some real-life examples of how you can use it.