Make It For Person, Not The Search Engine.
By Josh Garner.
What does ‘SEO’ mean? Search Engine Optimization…Duh. No no. What does it mean? It means ‘to optimize a site for the search engines.’ I guess that’s pretty close, but going with that thought alone can actually land you in a bit of trouble.
We often talk on SEO and what the search are looking for, how they are acting, how to optimize a site, etc. But we often neglect a very important idea. Simply optimizing a site for the search engines isn’t really the best idea. If we do that and that alone, then we won’t likely find success in our business endeavor. We would then neglect our customer’s needs and/or any help that we might provide to the online community.