TechCrunch reports TextLinkAds.com, which sells text links, has been acquired by New York advertising firm, Media Whiz.
Details of the deal have not been released.
According to the Google Checkout site…
Just because Google’s initial effort to bring its bidding platform to print ads failed, doesn’t mean the company is giving up.
ClickZ reports Google is taking another shot at the lucrative print ad space with the “alpha” launch of a new system that connects advertisers with more than 50 traditional print publishers. Print publishers already lined-up include The New York Times, The Washington Post, Gannett, The Seattle Times, The Philadelphia Enquirer, and The McClatchy Company.
Publishers will have final approval on which ads they accept and Google claims the system is targeted at smaller advertisers who would not normally use a newspaper’s direct sales channel.
Photo search technology company, Riya, has launched a new visual shopping search engine named Like. Now, I’m not sure if that’s meant to be “like, these boots are really cool” or “I really like those boots”, but either way, your online shopping experience is about to get a lot better.
According to Business Week, here’s how it works…
Find a photo of a red strappy shoe that you like (or type an initial search on â€œred strappy shoes”), for instance, and youâ€™ll get an array of, well, red strappy shoes from a variety of retailers, such as Amazon.com and Zappos…Once you take a look at those products, you can highlight the part of the shoe you like, and the search engine will find other shoes with similar patterns, shapes, and colors…you can further refine the search with sliders that let you rank the relative importance of pattern, shape, and color.
A new ad network called Turn has launched, and it’s hoping to bring some sophisticated technology to the contextual advertising space.
With $18 million in VC backing and more than 1,000 advertisers and 30 publishers already in place, Turn offers a unique twist on a channel that is dominated by Google’s AdSense.
According to the Turn website, here’s what they believe sets them apart:
Iâ€™m hoping I can be a community resource to companies that want not only to understand â€œwhatâ€? and â€œWhyâ€? to use social media but to help answer â€œHOWâ€? to deploy. At many of the conference, speeches, and workshops folks talk about why blogging is great, what happens if youâ€™re not listening or if youâ€™re unauthentic â€“the conversation has progressed beyond that, and now we must answer the â€œHowâ€? as community managers enter this new era of practice.
Jeremiah takes up the role of Director of Corporate Media Strategy.
Good luck Jeremiah!
I’m in LA until Tuesday night, so posting will be a little lighter than usual.
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