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…Yahoo has partnered with Acer, the fourth largest PC manufacturer to set the default search engine to Yahoo Search on those machines.
ClickZ reports the rise of online advertising is causing marketers to demand better data from cable networks.
Many advertisers are pushing cable networks to provide more detailed demographic data about their viewers, to keep up with the level of data available for online ad buys.
Welcome to “Quick Fix” which translates to – “Andy is swamped and so he’s cheating a little by giving you just a quick post”.
Charlen Li encourages marketers to target “Generation Y”, who read blogs more often than others.
One key data point that stood out for me: 24% of Gen Yers read blogs, which is twice as often as the 12% of Gen Xers (ages 27-40) and three times the 7% of Young Boomers (ages 41-50) that read blogs.
While at Fortune Interactive, it was always fun to show off the LSI/LSA components of SEMLogic and then tell people they could only use it by becoming a client. Now it looks like Quintura is offering a similar tool for free.
Eric Myers explains how the tool works and also throws-in a layman’s guide to latent semantic indexing as well – or what he calls “magic words”.
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