Listening to the Google Press Day stream, it appears the company
is going to launch has launched Google Trends – basically opening up Google Zeitgeist to marketers.
With Google Trends, you can compare the world’s interest in your favorite topics. Enter up to five topics and see how often they’ve been searched for on Google over time. Google Trends also displays how frequently your topics have appeared in Google News stories, and which geographic regions have searched for them most often.
As Yahoo’s Don Chennavasin explains…
As soon as I start to type a query, Livesearch suggests the right query and shows me the results page before I even press a search button. For example, I wanted to look for â€œmission impossible 3â€?. Just as I finished typing â€œmissionâ€?, Livesearch is already recommending â€œmission impossible 3â€? as the search, and then instantaneously shows me the results page.
I can’t remember the last time I went to AllTheWeb, when did it start “borrowing” Google’s layout?
Reports suggest Google will today announce the launch of Google Health. In anticipation of the launch, Hitwise has put together some information on the health vertical to determine whether this is a smart move by Google.
Hitwise clickstream data shows that for the month of April 2006, 2.67% of Google’s downstream traffic went to sites in the Health & Medical category. Yahoo! Search sent 2.43% of its traffic to this category, while MSN Search sent 1.97%, which shows that Health is a smart vertical initiative for Google.
That being said, Hitwise points out that not every new Google product becomes a category-killer.
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