Danny Sullivan, the First Ten Years

Ok, so you’ve heard (a lot) about Danny Sullivan, the godfather of search, but if you’re not familiar with his history in this industry, you should check out his look back over the past ten years.

Congrats Danny, here’s to another ten!

What’s Google Worth?

Kiplinger takes on the daunting task of figuring out if Google is worth the current price per share.

Channel Sponsors

Fortune Interactive’s Mike Marshall Discusses SEO – Audio

Fortune Interactive’s VP of Technology and creator of SEMLogic, Mike Marshall, was recently interviewed on Webmasterradio.fm. It was a long show, but we edited it down to the juicy stuff.

Mike explains what works in SEO and how SEMLogic is giving FI clients an edge.

Self-promotional? A little. Full of SEO goodness? You betcha!

Google Analytics Adds New Features

The Unofficial Google Analytics Blog has a summary of recent updates to Google Analytics.

Does Traditional SEO Still Work?

I had the pleasure of dining with my good friend, Mike Grehan, just before Easter. We chatted about the topic of his upcoming article – Does Textbook SEO Really Work Anymore?

Mike’s article suggests that a lot of the old-school SEO tactics are no longer important.

As far as my own experience goes, links and end-user behavior are the important, upwardly mobile components for decent ranking. So that’s where I’d rather focus my own time and attention.

My thoughts? There’s enough evidence to support Mike’s theory – if you have a great site with quality inbound links, you can be #1 on Google without changing any “content” (as proved by “miserable failure“). I’ve also seen enough evidence that proves a site can languish outside of the Top 50 then rocket to #1 with some changes to on-page content and no changes to links (although, changing a keyword in the meta-tag is not going to be enough).

Blogosphere Continues to Grow

David Sifry updates his “State of the Blogosphere” with new numbers on the growth of blogging.

The blogosphere is over 60 times bigger than it was only 3 years ago and there are 50,000 new posts each hour.

Via Mark Evans.

Not all Brand Searches End at Official Site

ClickZ breaks-down new data from Hitwise that suggest, on average, only 85% of brand-name search quearies result in the search landing on the official web site.

I don’t think that’s too much of a shock myself. As the study suggests, among the 15% that stray, a good number click on affiliate links (still the brand). The remainder were probably using the brand-name search as a generic replacement for their search query. For example, someone searching for “Dell” may actually be interested in “Compaq” and “Lenovo” as well, they simply chose “Dell” as the launch point for their “computer” search.