Google Local Business Ads Launched

We had a few details ealier this week of Google plans to allow images and logos inside pop-up balloons on Google Local.

CNET confirms that Google has now rolled-out the service.

Marketers will be able to place photos and logos inside balloons that pop up on Google maps exactly where the merchants are located.

A handful of advertisers, including Barnes & Noble and Ralph Lauren, have purchased keywords such as “New York books” and “Ralph Lauren New York” and tested the new Local Business Ads system over the past few weeks, said Dominic Preuss, product manager for Google’s local advertising.

I’ll get you the link to Google, just as soon as I find the appropriate content. Strangely, a search for “google local business ads” on Google, reveals nothing, not even a sponsored link. Guys, need help with your PPC management? :-P

Danny Sullivan Puts Alan Meckler in His Place

Over the years, we’ve seen JupiterMedia try to closely integrate JupiterResearch with Search Engine Strategies.

Now that both companies have been sold, Danny Sullivan speaks-up and offers his candid thoughts. Turns out, the whole thing was a charade…

If SES and SEW were feeding off of JupiterResearch, I certainly never felt it. I like the people at JupiterResearch, both those that are still left and those recently departed. But we had no real synergy between the two. We did our own things and coordinated nothing. JupiterResearch would have banners at our shows, and in the last year, I’d give them a track on the first day, but I never got the impression we were somehow thriving because of that track.

Ouch!

Channel Sponsors

Google and AOL Partnership…

…is a done deal.

Catch Malcolm Gladwell at PubCon Boston

If you’ve not ever ventured to WebmasterWorld’s PubCon – especially if you’ve stuck to Search Engine Strategies your whole life – you should make every effort to attend April’s show.

Not only will you learn a whole host of information from some very talented experts, but Malcom Gladwell will be the keynote – that alone is worth the registration fee!

PubCon Boston runs April 18-20 and you can save a whole bunch of money by registering before April 1st.

Mossberg Favors Ask.com over Google

The WSJ’s Walter Mossberg is known for his critical reviews of just about anything technology related. So when the tech guru suggests that the new Ask.com “holds its own with Google, and even beats the champ on some searches”, you pay attention.

I’ve been a big fan of Ask for years so readers will know that I am somewhat biased anyway. That being said, I honestly believe that the new Ask.com – with the increased audience reach of IAC – will be the search engine to make the most gains over the next twelve months.

Google to Sell Another 5.3 Million Shares

Google’s building their war-chest again, this time they are hoping to raise $2.1 billion by selling 5.3 million shares before they join the S&P 500, according to the Washington Post.

What will they do with that money?

Few analysts expect Google to make a huge acquisition with the money raised in the stock offering. Instead, Google has said it plans to continue making small acquisitions in the numerous areas where it is developing products. The company said it “may use the proceeds of this offering for acquisitions of complementary businesses, technologies or other assets” but added that it had no commitments or agreements in place to buy any companies.

It costs a lot of money to give away services for free. ;-)

JupiterResearch Sold for $10M

The WSJ reports Jupitermedia has sold its JupiterResearch unit for $10.1 million to MCG Capital.

MCG Capital will combine JupiterResearch with Kagan Research, a newsletter publisher it acquired in 2004, to form a company called JupiterKagan Inc. The cash deal also includes the assumption of certain liabilities by JupiterKagan