SEMLogic Means No More Search Engine Secrets

WebProNews looks at Fortune Interactive’s SEMLogic technology and our newly launched SEMasphere and gives it a thumbs-up. From the article…

…instead of poring through reams of data and line after line on reports covering all manner of metrics, a SEM tech can look at a client’s sphere, and click on it for an assortment of details.

That’s where the work done by [Mike] Marshall and his team really shines. Visually, a client sphere and its surrounding spheres shows where work needs to be done to improve ranking; yellow and white stripes on a red sphere, and their placement relative to each other, show just how much improvement a site or page needs.

Who’s Linking to Your Blog?

Todd Dunning tempts us to discuss his new tool by telling us we’d be “one of the very first” to point to it. Short pitches with an offer of being first, tend to work well with me (for those of you considering a pitch) so, I’m happy to oblige…

WhoLinked backlink tool
Show the other websites linking to yours. Fully customizable, this simple cut-and-paste javascript queries the search engines for your backlinks, then sends the results to your site’s WhoLinked box for your visitors to see.

Channel Sponsors

New Web Directory Launches

Loren’s launching a new web directory named Umdum and is inviting readers to get a free listing.

Blog Comments Cannot Be Ignored

Price again, this time with details of a study (pdf) conducted by Buzzmetrics which offers some interesting data on blog comments. As suspected, you can’t accurately monitor blogs, without monitoring comments.

As the report concludes…

…according to our analysis, comments constitute a substantial part of the blogosphere, accounting for up to 30% of the volume of weblog posts themselves…we show that usage of comments improves weblog retrieval (in terms of number of results), and is beneficial for ranking weblog posts in new, potentially useful ways.

We discuss comments as an indicator of the popularity of weblog posts and weblogs themselves, and find —as expected— that a wealth of comments in a weblog is a good indication for the significance of the weblog.

Yahoo to Offer Payment Processing?

Gary Price sends word that Yahoo has been awarded a patent for what looks like a PayPal and Google Payments competitor.

Two things of interest.

1. Yahoo looks set to compete in the payment processing space.
2. How the heck did Yahoo get awarded a patent for something that appears to be offered by countless other services. (MikeOK, can I get an “amen”?)

Alan Meckler and Jason Calacanis Face Off

The WSJ has Meckler and Calacanis discussing whether the typical blogger can make money from their blog.

Meckler says…”few people if any will ever make money from writing a blog.”

Calacanis says…If folks focus in on a niche and own it there is a good chance they could make half a living from blogging.”

John Battelle Chats to Ask’s Jim Lanzone

I can describe Ask’s Jim Lanzone with just two phrases:

1. He’s a “bloody nice chap”.
2. He’s passionate about Ask (real passionate).

That passion clearly comes across in a recent interview with John Battelle. It’s also nice to see Jim being honest about where Ask needs to catch-up.

We’re the underdog here, kind of like Firefox. Google does a good job of presenting themselves as the underdog, and MSN is helping them with the way they act publicly. But to me they are both giants. So back to your original statement, yes, we feel passionately that there is more to search [than] the Google paradigm. Nothing against them, but we are doing some things better, and those who experience it are coming back more often. That is why we’ve grown market share, and hopefully we can accelerate the curve.