Yahoo Claims Former Employees Stole Secrets

AP reports Yahoo is suing seven former exployees, alleging that they stole trade secrets when they left to start MForma Group Inc.

Yahoo alleges the technology theft coincided with MForma’s hiring of a former manager, David Chang. When Chang submitted his Nov. 11 resignation from Yahoo, the company alleges he electronically copied a wide variety of internal documents that would have spanned tens of thousand pages if they had all been printed out.

The suit alleges Chang then recruited another Yahoo employee, Erik Pavelka, who provided more confidential information before joining MForma last month. Five other former Yahoo employees are named in the suit: Michael Temkin, Thomas Dignan, Jeff Leung, Christopher Reid and James Liang.

Via SEW.

Don’t Win a Car with ImLive.com

<RANT> I stopped by the ImLive booth today and picked-up some of their materials, I had planned on speaking to them about the service they offer. At least, I was until I was curtly informed that I couldn’t enter to win the Jeep giveaway, as I had a “speaker” badge.

Hello? Who came up with that dumb ass rule? Does ImLive not realize that speakers are potential customers too? So are exhibitors (also banned from entering).

There’s a good way to create a buzz at SES and then there’s a bad way. Ironic, considering I spoke yesterday on how to monitor blogs and forums for negative posts about your company.</RANT>

Tagged (just for Danny):

Channel Sponsors

Click Fraud Zombies

Did you happen to read the guest post we had on click fraud and how easy it could be for unscrupulous companies to create fraudulent clicks?

According to Business Week, Mike was on the money!

With enough Web pages and enough “zombie” computers, each clicking and receiving clicks just a few times a day, a hacker could create a tidy business that’s nearly impossible to detect, says Ken Dunham, a Web-security expert with Verisign-owned iDefense. “They’re bloodsucking mosquitoes, and you just can’t get them all,” says Dunham, who works with law enforcement officials to track down hackers and online con artists.

A New Billing Model for Pay-Per-Call

Jambo just announced a new billing model for businesses too lazy to set up a pay-per-call account – they’ll add the fee to your phone bill.

Google Still Enjoying a Free Lunch?

Can someone please tell the telecom companies to stop moaning that Google is enjoying a “free lunch”. Just because a more talented kid joined the game, you can’t take your football and go home.

Search Landscape Statistics

Here’s the most interesting stats pulled from SER’s coverage of “The Search Landscape” session at SES.

* 24% of clicks on Google go to AdWords.
* 20% of search conversions happen during first session, 33% occured 5-8 weeks later.
* Google driving 11.1% of shopping/classified traffic, Yahoo ~5%, MSNsesny2006

The Real Future of Blogging

I don’t recall the last WSJ article I read where I pretty much nodded my head in agreement to every word, but you MUST read Jason Fry’s take on the current status of blogging and the future of the medium.

Blogs will be everywhere in the near-future, but singling them out amid the Internet tumult will seem odd, like talking about one’s favorite commerce or community sites as a group. Media companies will use blogs to track fast-moving stories and bring some much-needed attitude and voice to their brands. Corporations will use them for updates and conversations with their own employees or customers.

If I ever I bump in to Jason, I’m buying. ;-)