Monday can be a little drab, so let’s start with this humorous photo from Inside Google.
The Globe and Mail looks at how smart acquisitions are helping Yahoo stay competitive with Google.
“For a while, Yahoo may have lost its mojo,” Mr. Horowitz said. But the company has invested heavily in search technology, acquiring five companies in the sector during the last few years, including buying Overture Services Inc. for $1.8-billion (U.S.) in 2003. “Really, we’re just getting started,” he said.
According to MediaPost, MSN has launched its own research and development group.
For MSN, the adCenter Incubation Lab–adLab for short–can be seen as an answer to Google Labs, the forge for many of the search giant’s recent product launches.
AdLab will operate from two offices; one in Redmond, and one in Bejing. Each office will have 22 researchers and will work on roughly 40 projects at a time.
Microsoft has been testing its ambitious new platform for selling all kinds of online advertising, called adCenter, since last spring. Right now, the company said about 25 percent of the sponsored links that accompany regular search results on its MSN Search site are from adCenter, but that will grow to 100 percent by the time the company’s fiscal year ends in June.
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