Maybe The Guardian Should Stick to Newspaper Publishing

I’ll make a deal with the Guardian newspaper of England. I’ll never write an article about publishing a newspaper, if they promise never to write another SEO article as crappy as this one.

Wink Offers Search Engine for Tags

SiliconBeat points to Wink, a new search engine that allows you to search for “tagged” content.

Wink lets you…

develop your favorite sites from within Wink and outside of it. Within Wink, you mark favorite pages by clicking on a star beside a search result, and then adding a subject “tag” of your choice.

Or, if you are a user, you can sync your bookmarks into Wink, which will also help guide your searches. Likewise, you can choose to make sure any favorites you mark at Wink are stored to your bookmarks.

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John Battelle’s Blog Suffers Hiccups

Someone must have really taken offense to Battelle’s 2006 predictions. :-)

As of this morning, his popular blog had been replace by some crazy-looking Asian site.

Search Marketing In the New Google, AOL Era

Pamela Parker of ClickZ interviewed a number of search marketers to gage they’re thoughts on how the new Google, AOL deal will impact the landscape.

So what was lost by Microsoft not winning the deal?

“Microsoft not winning this is a huge setback for the uptake of [ad management platform] adCenter,” said Andy Beal, president and CEO of Fortune Interactive. “So while they’ll still move forward with their plans, and I’m sure they have other avenues to explore for expanding their PPC product and distribution…Winning this would have been a double whammy.”

Microsoft could have kick-started it’s attempt to challenge Google and Yahoo…

MSN’s loss was particularly hard felt in a community that would welcome a strong alternative to Google and Yahoo!, which currently dominate search.

John Battelle’s Search Predictions for 2006

John Battelle is on his third year predicting the upcoming year in search. Some snippets…

2. Google will stumble, some might say badly, but it will be significant. How? My money is on its second or third major deal – something on the order of the recent AOL deal. It may well be a loss (perceived or otherwise) in the Google Book Search case. Or it might be the privacy issue. This is not to say the company is going to fail, or the stock, for that matter. Just that it will face a major test in 2006 that it won’t pass with flying colors.

5. Microsoft will gain five points of search share, at least. But…

Is Microsoft Really an AOL Loser?

CNet looks at what plans Microsoft has now that it has lost the chance to partner with AOL.

There’s one statement that I diasgree with…

But given that AOL and Google have had a search engine agreement for three years, “at the end of the day, nothing much has really changed” for Microsoft, said Michael Gartenberg, an analyst at JupiterResearch. “From Microsoft’s perspective, the ability to do a deal with AOL would have been a good thing, but it was not a critical thing.”

The fact that “nothing much has really changed” IS the problem. This was a huge opportunity to not only jump-start MSN adCenter, but also steal market share from Google. With Google starting to hear murmors that they’re perhaps losing favor, the PR value alone would have been huge for Microsoft – they win, Google loses.

More Praise for SEMLogic

Word is starting to spread about SEMLogic. After Rand’s very kind comments, Todd “Stuntdubl” Malicoat offers up his unsolicited praise.

It’s a brilliant piece of technology…very nice work that I’m sure would be very useful data to near any site. …this in and of itself doesn’t really do the tool justice, and information can be gathered for both on page AND off page optimization. If you could benefit from this software (and aren’t just a filthy tire kicker like me) be sure to give these guys a jingle.

Many thanks Todd!