Search Results for: belgium

Google Faces Legal Action from Australian Government

It’s one thing when a company decides to sue Google. Google’s typical “we believe the claims are without merit and we will defend them vigorously” statement, usually sends a strong message that the search engine will bring out the big-guns in defense.

But what happens when the lawsuit is filed by the Australian Government? All of a sudden, we can’t automatically assume Google’s going to be victorious, can we? That’s the scenario Google is facing after the Australian Competition and Consumer Commission – the Ozzie Government consumer watchdog – filed suit against Google for misleading and deceptive conduct in their AdWords ads.

The case also includes the company who’s ads the ACCC is challenging. Here’s an excerpt from the filing:

Google Fights Belgian Ruling – Round 3

While Google has complied with part of a recent Belgian court ruling – removing news stories from Belgian publishers – it’s fighting the requirement to display the court ruling, in full, on its homepage.

“We can confirm that we have lodged an opposition [to the ruling],” said Caroline Coesemans, an attorney for Stibbe, a Brussels-based law firm representing the US Internet giant.

“We argued that posting the link on the home page in Belgium is unnecessary given how much publicity this court case and the judge’s decision have received,” Google spokeswoman Rachel Whetstone said.

It does seem a little petty of the judge to ask Google to post the ruling in its entirety. Surely a link to the ruling would suffice.

Using Web Analytics to View the Landscape Not Blades of Grass

Avinash Kaushik is one of my web analytics heroes. If you’re a marketer and not currently reading his Occam’s Razor blog, you’re missing out on a wealth of great understanding.

In today’s post, Avinash takes the time to remind us that we too often drill down to the smallest data points, but completely miss the bigger picture.

He suggests four areas to review, before you start figuring out the browser resolution of the visitor from Belgium, and whether he uses a dial-up or broadband connection.

  1. How many visitors are coming to my website?
  2. Where are they coming from?
  3. What do you want them to do on the website?
  4. What are they actually doing?

Of course, Avinash explains each point in detail, so you’ll have to head to his blog, for the full insight.

Belgian Court Confirms Earlier Google Ruling; It’s All About the Money

A Belgian court has upheld an earlier court ruling, preventing Google from displaying items from Belgian newspapers.

The case was brought by Copiepresse, which manages copyrights for Belgium’s French- and German-language newspapers…Copiepresse argues that versions of news articles stored on Google can be seen on its service even after the articles are no longer freely accessible on a newspaper’s Web site.

One silver-lining for Google. The court reduced the fine for violation from around $1m a day to just $25,000. That probably didn’t make Copiepresse too happy, as they were hoping the fine to be substantial enough to bring Google back to the negotiation table.

…Copiepresse would still consider allowing Google to display extracts from the Belgian newspapers for a fee, although said it was up to Google to initiate contact.

Pilgrim’s Picks for July 3

You can tell we’re in the middle of the weekend and a holiday as there’s not much news to report. Still, we dug deep to bring you these additional items:

eBay To Integrate SMS Outbid Alerts

eBay eBay is launching its own mobile re-bidding service in the UK, France and Belgium, following a successful test period in Spain – rolled out last September. The service, being delivered by mBlox and Dynetic, will allow users to monitor auctions while on the move and has been designed to scale across all European markets.

Although there are similar, partner services, this official solution will be integrated and will be offered to users as an option during the online bidding process. The service will help users to track higher bids through SMS alerts, so they can react from their handset if they need to increase a bid.

Described as a “fundemental evolution” in Internet auctioning, Ian Jordan, Head of UK Innovation, explains the problem with traditional web-based auctions;