Search Results for: google viacom lawsuit

Google Click Fraud Settlement a Raw Deal?

I’ve just received an interesting press release from Los Angeles law firm Kabateck Brown Kellner LLP. They’re clearly unhappy with the recent $90 million settlement and I’m guessing would like to encourage others to think the same way.

They obviously have their own motives, but I thought the release made some valid points, so here it is in full.

FOR IMMEDIATE RELEASE April 26, 2006

GOOGLE’S $90 MILLION ARKANSAS CLICK FRAUD SETTLEMENT
LEAVES LITTLE FOR VICTIMS

LOS ANGELES, CALIF. –Brian Kabateck, an attorney representing plaintiffs in a Federal Court “click fraud” class action pending against Google in California, says the $90 million preliminary settlement in an Arkansas case announced April 20 includes a $30 million windfall for the plaintiffs’ attorneys but provides only pennies in credits to Google click fraud victims. The most a victim can expect to receive is about a half a cent for every $1 lost to click fraud.

Google Receives New ISO Certification for Business Apps

While everyone is wringing their hands over whether or not Facebook is a real business, Google, the ‘competitor’ that is most often mocked when held up against Facebook, is doing things that only serious businesses do.

Rather than toss and turn over IPO’s and the unending questions as to whether Facebook is actually worth a plug nickel, Google has strengthened its position as a a company that can provide services for businesses across many areas not just marketing.

So why is this important to marketers? Well, when you tie your marketing efforts to any channel your hope is that the channel is strong and will be around for a while. I’m not implying that Facebook won’t be around but I will say that Google’s broader approach to business makes them something that Facebook can only dream about but likely never become in light of it’s current inability to cleanly execute its IPO etc etc.

Google Enables Showtime for Quite A Cast of Characters [Opinion]

The Google goes to Washington show has kicked up plenty of dirt, exposed the shortcomings of a huge organization and shown just how power and control can corrupt. And that’s just on the government’s side!

I have watched and listened to some of the activity from yesterday that allowed public officials to get some air time. I watched NexTag take full advantage of this free advertising to remind everyone that they still exist. I also watched Yelp’s Jeremy Stoppleman complain about the unfair treatment his poor company has received from the entity that props up Yelp through the search engine traffic it provides his neglected and abused company.

Consumer Watchdog Barks “Break Up Google!”

The online space is split up into two pretty distinct groups and the sizes of these two groups are far from equal.

On the one side are the people who use Google every day and for many reasons. Many times these people can get upset because their reliance on Google can cause a major hiccup (go see what Chris Brogan has to say today about this) For the most part, they have come to depend on Google to help run many aspects of their business and personal lives and are happier for it. I fall into that category for sure.

Google Tries to Patch Its Talent Leak

google-logo1Google is often a victim of its own success. While there is little cause to go out and throw a pity party for them, it is an interesting study to see what a Google does to manage the pains that come with getting so big so fast. The Wall Street Journal examines the continued problem of Google bleeding top talent as employees leave for start-ups, often taking with them the innovation that Google needs to expand beyond its King of Search status. It’s a good problem to have considering the times but one that is getting real attention from the C-level folks in the company (in between trips to Washington, DC, of course).

The gist of the problem is

Nextag’s CEO Says ‘Darn You Google!’ in WSJ Op-Ed Rant

It appears as if this talk of Google’s monopoly in search is not going away for whatever reason. I have made my feelings very clear on this subject in the past. To recap, I think all of the FairSearch efforts and lobbying the EU as well as the US government in an attempt to label Google a monopoly and thus try to somehow regulate it as pure junk at best and “finger nails down a chalkboard” like whining at worst.

If you decide to read the entire Op-Ed piece from yesterday’s Wall Street Journal by Nextag’s CEO, Jeffrey Katz, you can draw your own conclusions as to where his argument fits in the Google monopoly fray. For me it’s the same shrill whine that has been spewed by everyone who feels they have been ‘wronged’ by Google or has a crazy entitlement attitude in a free market system. But that’s just me. Here is a sample of what Mr. Katz feels and let’s just say it’s not where I land in all of this at all.

Flipboard To Add Google+ Streams

Love it or hate it, Google+ is still getting around to more and more places these days. Whether by force like the removal of Google Place Pages in favor of Google+ Local or agreements like this one announced with Flipboard, Google is promoting Google+ in ways that many may not have imagined.

This one is quite interesting in that Google’s own Currents, which competes with Flipboard, is being put at risk, so to speak, because Google is admitting that Flipboard is where the people are currently (pun completely intended).

The Next Web concurs

What does this mean for Currents, Google’s own social news magazine/reader? Given that Google has partnered with a rival, it would be safe to assume that the company is doing all it can to expand the reach of Google+ content by partnering with the most well-known and popular reader apps available.