LinkedIn.com – a social site for professionals – is partnering with CNBC to integrate news and other content. LinkedIn has over 27 million members but until now has had very little community-buildling or social networking features.
Currently on LinkedIn you can email other professionals, ask them questions, and give or get recommendations from people in your network. Now you’ll also be able to share information with them – something that is happening informally anyway.
One way to build up your network is to send relevant news stories, blog posts, or videos that you think they’ll benefit from. With this partnership, that could be easier if the content is on CNBC. On CNBC’s site there is a section devoted to LinkedIn – though right now it’s at the very bottom of the page and it’s a poll. To answer the poll, you must be a member of LinkedIn.