There’s no need to beat around the bush: what do you, as an Internet user, think about when someone mentions the word “search”? You most likely think about Google and, why not, Yahoo! may also be on your mind.
Microsoft’s Live Search has started out as something they considered extremely promising but, unfortunately, things didn’t exactly turn out the way these folks would have liked them to. Let’s face it: as far as search is concerned, Live Search doesn’t represent anything, especially if you were to compare it to the big G.
Under such circumstances, we have the following scenario: a company with a lot of money on their hands (Microsoft) sees that one of its projects is as close to becoming a flop as it gets. And, with all of the possibilities out there, they choose to go with what clearly represents a pathetic attempt at bribery.